Yi Chun Lin

• Develop and implement sales strategies to achieve area targets and overall business goals. • Identify and pursue new business opportunities, accounts, and market segments. • Build and maintain strong relationships with key customers, partners, and stakeholders. • Monitor competitor activities and market trends to adjust sales strategies accordingly. • Conduct regular sales reviews, set performance KPIs, and ensure reporting accuracy. • Collaborate with marketing, supply chain, and other departments to ensure smooth operations. • Provide feedback to senior management on market conditions, customer needs, and product opportunities. • Ensure compliance with company policies, pricing strategies, and ethical business practices. • Represent the company at trade shows, industry events, and customer meetings when required.

- Lead and oversee the achievement of sales and profitability targets of assigned countries. - Drive the sales and key account support activities. - Serve as the primary liaison between clients and Olmix Group.

1. Business Development/ Sales Support § Work with the sales team to prepare business development activities through the identifying the best approach to prospects. § Do follow up discussions to KA and clients. This may be done alone or together with the sales team. § Assist in the conceptualization, planning and implementation of sales tactics and action plans. § Understand customer needs and requests to ensure business continuity, and strengthen relationships. § Analysis of performance based on set sales budget. 2. Technical Support § Conduct technical seminars and product presentations based plans by the sales team. § Take the lead in product trials- from protocol preparation, to trial implementation and monitoring, and collation of the trial results. § Act the primary contact person for technical related inquiries. § Provide technical updates and technical trainings. 3. Link to the global PM Team § Coordinate with the global PM team, to ensure alignment of local technical approach. § Help in the provision of market and industry information to the global product managers and product specialists. 4. Technical service deployment § Develop new tool and new service to support sale team

-Achieving growth and hitting sales targets. -Designing and implementing a strategic sales plan that expands company’s customer base and ensure it’s strong presence. -Present sales, revenue and expenses reports and realistic forecasts to the management team. -Identify emerging markets and market shifts while being fully aware of new products and competition status.

-Gain a deep understanding of customer experience, identify and fill product gaps and generate new ideas that grow market share, improve customer experience and drive growth. -Creating buy-in for the product vision both internally and with key external partners. -Developing product pricing and positioning strategies. -Act as a product evangelist to build awareness and understanding. -Represent the company by visiting customers to solicit feedback on company products and services.