Vaishnavi Chaudhari

I’m a marketing and communications professional driven by a passion for storytelling, data-led strategy, and cultural insight. Currently working as a Management Trainee in the Consumer vertical at Adfactors PR, India’s largest public relations consultancy, I support the strategic planning and execution of high-impact PR campaigns for a diverse mix of jewellery, lifestyle, and leading hospitality brands. My work spans media relations/outreach, journalist engagement, press communication, influencer collaborations, and brand reputation tracking and management, helping clients stay relevant and visible in an ever-evolving media landscape. With an academic background in both business and literature, I combine analytical thinking with creative expression to craft narratives that resonate. My internship at SESA Care deepened my expertise in digital marketing, influencer strategy, and customer retention, further shaping my interest in cross-platform brand storytelling. Outside of work, I run ‘Inkspire’, a poetry page on Instagram where I explore emotions and everyday moments through simple, thoughtful verse. This creative pursuit mirrors my professional philosophy: that powerful communication, whether in a campaign or a poem, relies on clarity, connection, and empathy. I have completed my double masters in English Literature from the University of Mumbai and my PGPM from ICFAI Business School, Mumbai, I’m focused on building a career at the intersection of brand strategy, communications, reputation management. Always curious, Always learning, and Always looking for the next story to tell!