Timothy Etheridge

Energy Warrior @ PROENERGY LED Lighting

About

Founder and director at Energy Cost Attack, Tim works exclusively with Proenergy as a specialist LED lighting advisor, focusing on Strata properties. He is an Energy Warrior - he hunts the mercury-contaminated, energy intensive fluorescent lights out of buildings. We use premium quality LED lighting solutions for fire stairs, car parks, corridors, warehouses and circulation areas. We have a powerful commitment to end-to-end client service. Clients include the major strata firms across Sydney. From mid 2010 until early 2013 I set up the (leisure) travel insurance business for ACE Insurance, in Australia and New Zealand. Senior Vice President IT for Rendezvous Hospitality Group, a 4 star hotel group with 15 properties in APAC. Also Vice President eCommerce in 2009. Until 8 September 2008 (the GFC arrives in Australia) , I was General Manager - Online & Leisure brands at Leggett Travel Group, based in Sydney, AU. Innovated ConciergeTraveller.com as a premium leisure brand. During 2004-06 - e-commerce consultant to Mondial Assistance, setting their strategic direction for online distribution. I joined HotelClub.com as Director of Marketing in 2001. We also launched RatesToGo.com. The company was sold to Cendant/Travelport - now Orbitz, just after I left. In 1998 set up jetNet.com.au, an online travel company and sold 51% of the business to a publicly listed travel & hospitality company (Park Plaza Kemeyan) Before this, I had 10 years in business advisory work at Etheridge & Associates Pty Ltd ex 26/240 Queen St, Brisbane. Specialities: Online distribution - Travel, Insurance, Hotels Web marketing & revenue generation strategies Work place leader and motivator Business advisor and mentor

Country

Australia

City

Greater Sydney Area

Industry

Environmental Services

Skill

E-commerce, Strategic Planning, Hospitality, Online Marketing, Insurance, Online Advertising, Account Management, New Business Development, Management, Business Development, SEO, Negotiation, Marketing, Social Media Marketing, Budgets, SEM, Leadership, Team Management, Marketing Communications, B2B

Experience

Energy Warrior

PROENERGY LED Lighting

2014-10 - Present · 12 yrs

Sydney

Director

Energy Warrior

2014-10 - Present · 12 yrs

Sydney, New South Wales, Australia

April 2023 - now working with KIN Technology to distribute commercial Quantum Hot Water Heat Pump solutions. Also agents for Allume SolShare, Ocular Charging and long-term with Proenergy.

Director

Energy Warrior

2013-1 - Present · 13 yrs 9 mos

Sydney - Brisbane

Heading up Energy Cost Attack, a company which delivers commercial LED lighting up-grade solutions - we remove fluorescent-mercury lighting and reduce energy by 60-80%. We are at the forefront of delivering tested, best price LED lighting solutions to strata, commercial & community buildings.

Manager- Travel Insurance AU & NZ

Chubb

2010-7 - 2012-12 · 2 yrs 6 mos

Sydney, Australia

Set up the business unit - product, people, processes. Oversaw business growth. Won the Citibank account and others. Set a strategy for emerging & niche market segments.

Senior Vice President - IT

Rendezvous Hotels

2009-8 - 2010-7 · 1 yr

Rendezvous Hotels underwent a management renaissance in August 2009, with the exit of the founding AU shareholders. The locus of management moved to Singapore.

Vice President e-Commerce

Rendezvous Hotels & Resorts

2009-4 - 2009-8 · 5 mos

Engaged to build out the e-Commerce and online distribution capabilities for Rendezvous Hotels.

General Manager - Online & Leisure

Leggett Travel Group

2006-7 - 2008-9 · 2 yrs 3 mos

I was engaged to build a web based client service platform that suited premium leisure clients. Secured ConciergeTraveller.com as the domain, designed and project managed the construction of a Web 2.0 application. Also managed the operations of up to 20 staff in leisure and wholesale operations, exceeding budget each year.

General Manager

Concierge Travel Group, Sydney Australia

2006 - 2008 · 2 yrs

e-commerce consultant

Allianz Partners

2003 - 2005 · 2 yrs

Engaged to do an travel insurance strategic review - market scan and channel analysis, key dist partner interviews, competitive assessment leading to specific initiatives.

Director of Marketing

Hotel Club.com

2001 - 2003 · 2 yrs

Managing Director, jetNet.com.au

PPHE Hotel Group

1999 - 2001 · 2 yrs

Managing Director, jetNet.com.au PPK held a mix of Park Plaza hotels and wholesale travel operations, Venture Holidays and Explore Holidays. On 13 February 2000, they passed over a cheque to purchase 51% of the shares in jetNet.com.au. Ndext day, the NASDAQ crashed. Distribution partnerships were set up with LookSmart, AltaVista, Yahoo and f2 networks. The site was in the top 10 travel sites in 1999-2002, based on traffic rankings by Hitwise.