Sumeru 'Sumo' Chatterjee 🤞🏽

As Head of Growth, I am responsible for our pipeline. I lead all things growth and marketing: 1. GTM Engineering - Managing GTM tech stack (Claude Code, Clay, Instantly, HeyReach etc) 2. Inbound Engine handling 1M traffic, demo requests, website 3. Warm Outbound Engine - handling 10k+ emails, 2k Linkedin InMails per day 4. Content engine across SEO/AEO, youtube, linkedin, thought leadership 5. Events Engine - 25 events in 6+ countries 6. GTM Analytics and data across GA4, product analytics, crm data Next up: 7. Lifecycle Marketing across 100k devs and 50k+ users 8. Paid Engine across search, influncers, media, ads --- Crew AI is the easiest way for companies to build, deploy and manage AI agents across any tech & data stack Used by 60% of the Fortune 500 and 100K+ active AI agent builders

Coworker is the first AI agent for complex work. My role as Head of Growth: - Grow a startup pipeline from 0 to $20m - Test Outbound, inbound and paid - Lay PMM, brand foundations - Find PMF We’ve just raised a $13M seed (one of the largest ever) from top tier valley VCs who invested in Slack, Figma, Stripe and others

Launch Marketing agency for early-stage startups. We help startups launch campaigns that win new customers Companies we've worked with: 1. Coworker -> AI agents for complex work Initial launch, and outbound, responsible for generating $24M in pipeline. 2. Thinkific -> EdTech unicorn IPO 3. AgiCap -> FinTech SaaS with $100M+ ARR 4. data.ai -> Mobile data with $150M+ ARR 5. Glide -> Series A, YC backed 6. CareerPlug -> HR Tech B2B SaaS platform 7. LearnWorlds -> Series A, EdTech SaaS 8. MentoCloud -> HR Tech SaaS 9. Codified -> Data Governance SaaS, raised $4M (Madrona) 10. Sagebrush -> Healthcare Clinics and Pharmacy, $60M annual revenue 11. Deep Origin -> Deep Sciences Platform 12. LexSelect -> Legal A.I. 13. Skaled - RevOps Services --- What we do: > find your dream customer (target account list) > craft messaging that resonates (redo your messaging and website) > create something that grabs their attention (campaign + creative) > start conversations with them (run launch campaign) See pricing: www.TheLaunchMob.com -- As Co-Founder, I'm responsible for: - Sales: Closed our first 15 B2B contracts worth over $450k - Marketing: Created "How They Launched" podcast based strategy that won 6 new deals - Team: Recruiting fractional talent, agencies and subcontractors - Product: Built our initial "LAUNCHMOB LAUNCH" framework Tech Stack: - TOFU: Clay, Closely, Instantly, HeyReach - Web: Webflow, Google Tag Manager, Hotjar - Sales: Hubspot, Fathom, Closely

data.ai was a $150M ARR data AI company, got aqcuired in 2024 Their clients are the top 2,000 mobile apps in the world - like Peleton, Twitter, Snap, Candy Crush, Zynga etc What I did there: 1. Fine tune the programmatic SEO engine that drives 14M website visits across 56k pages 2. Redesign website positioning, headline and CTAs, and early A/B testing result showed a $40k revenue impact 3. Created and managed a social media posting calendar across 3 channels and 4 languages

Led an incredible team of 16 content and community builders who were responsible for: ✍🏽 Content (blog, YouTube) driving over 1M visitors / quarter ✊🏾 Community, managing 51,000+ members and over 100K interactions per year 🌶 Social Media, with a combined following of 50,000 creators and entrepreneurs 🧠 Academy with over 200,000 active students across 25+ courses 📢 PR, IR and Corp Comms - all things wire and news media Manage a $1.7M annual budget and P&L

Responsible for: 🧠 Our Academy, with over 200,000 active students across 25+ courses ✊🏾 Our customer community, managing 31,000+ members and over 100K interactions per year Managed a $1.1M operating budget and P&L. Lead an incredible team of education and community builders (8 people)

Bootstrapped a consumer eLearning business to $250K in revenue in 18 month with my best friend - Share Koro makes online courses on investing in the Bangla language. - We built a YouTube channel with 200k+ subscribers and 10M views - Graduated 5,000 students from our programs and delivered 400,000+ hours of learning - Sold my share to the co-founder

□ Creator of Gong University, Gong 101 Video Series and Gong Masterclass □ Made 100+ videos and 20+ webinars with over 25k views □ Worked with 200+ sales managers on designing revenue offense strategies □ Worked with 70+ customer success managers on running revenue defense

I started, built, and sold a B2B community as a side hustle over 7 years. This is where I really learned the craft of community and content development. Key stats: - Grew member base from 0 to 6,000+ members in 21 countries - Members represent 1,100+ leading companies and exchange 500,000+ messages on platform - Grew sponsorships to $40k/year - Built community using a $100 no-code tech stack (Slack + Zapier + Airtable + Mailerlite)

□ Customer Education: Design and deliver training programs for a global user base □ Technology: LMS, e-learning courses, certification, in-app and webinar programs □ Analytics: Take a data driven approach to measure outcomes and run a training P&L □ Content: Work with trainers, instructional designers and writers to produce knowledge base and training content □ Training: 500+ hours of training experience, coaching 900+ advisors

First batch of Addepar's FDE (called Deployment Manager), based on Palantir's FDE model. What I did: > High complexity B2B SaaS implementations and project management > Managing client expectations, handling escalations and project scope creep > Consulted Single Family Offices, MFOs and RIAs on data onboarding, configuration and API integrations > Investment portfolio analysis, consolidated reporting and alternative investment management

I met the CEO of H&R Block at my college bar, and talked my way into an interview. He had recently hired a young, 32-year-old McKinsey consultant called Kush. Kush gave me a call, saw a little of himself in me and decided to hire me on the spot. Here's what I did: - Business Development / Mergers & Acquisitions - Block had $1B+ of cash, so we looked for acquisition targets and presented business case to senior management. Literally not a single deal went through. - Strategy - In-house strategic consulting for different business units within Block. We looked at what Block should do with their 11,000+ retail outlets for the 9 months of non-tax season. - Research – Pricing research for in-store retails services. Looked at competitor, industry and market data. Presented recommendation of pricing and impact to bottom line directly to the CEO and other execs

Applied with a Unified Search API idea: www.commone.io Learned a TON about: > How to validate your startup idea > How to talk to potential customers > How to find Problem Solution Fit > How to hack growth in the early days > How to build MVPs quickly

Develop and continually adapt go-to-market strategies Distinguish between marketing- and sales-led organizations and marketers’ role in each Establish a customer selection strategy, including buyer personas and journeys Devise strategies for engaging and influencing the stakeholders making purchasing decisions Understand the importance of brand-building and the key components of an effective brand Build a media strategy across paid, earned, and owned channels Evaluate and identify growth opportunities

> Won a $160K full ride scholarship that fully paid for college > Majored in Economics, Computer Science > Graduated Magna Cum Laude > Academic Dean's List All 8 Semesters > Student Athlete (Track and Racquetball) > Did Acapella and dance > Joined a frat: Sigma Chi > Double Honors - Management Fellows and ITAP