Steve Graham

I work with a small number of founder-led SaaS and tech SMEs as a fractional Sales Director, taking ownership of sales structure, rhythm, and performance. My role is to turn sales from a founder-dependent, reactive function into a managed commercial system with clear ownership, visibility, and predictability. Typical scope includes: Defining the commercial strategy and Ideal Customer Profile focus Installing a disciplined pipeline, CRM, and reporting cadence Establishing a weekly sales rhythm and clear performance expectations Improving conversion, deal quality, and revenue consistency Reducing founder involvement in day-to-day selling without stalling growth This is not advisory or coaching. I operate inside the business, alongside the leadership team, accountable for how sales actually runs. I partner with 5–6 businesses at a time to ensure senior-level focus and execution.

I lead MetaCompliance's Customer Success team. A team that influences our future customer value via the delivery of a compelling and creative, post sales customer expansion strategy that supports the long-term growth of the business.

Primary responsibility was the strategic and operational leadership of the Phriendly Phishing business in the UK and US

As SVP Operations UK&I, and reporting directly to the CEO, I have P&L accountability for the UK&I business, ensuring growth aspirations are met from both a headcount and a revenue perspective. This includes the build, growth and maturation of the Channel business, along with Sales and Account Management, Customer Success, pre and post sales Technical support and Engineering, HR, Marketing and Administration functions. Additionally, I mentor and coach other managers, directors and their subordinates to ensure that as a business we operate in line with the US HQ administrative processes and policies.