Dima Yakovlev

Building growth engine

• Leader in three of the main product streams – retail ads, communications, and ML-recommendations. • Introduced several performance and media advertisement features to the product – this led to the 8x increase of retail ad revenue. • Enhanced communications possibilities of the product, such as stories, better product information and recipes. Founded a media-production team to supply product with content. All of this helped to improve conversions from menu to checkout by 3%. • Managed a ML-recommendations team. Developed a few personalization and upsell features, which increase average transaction by 4%.

• Found problem-solution fit in carwash market for b2c clients. Created product with $150k+ monthly revenue and over 2000 transactions daily and 20k active users monthly in 3 months. • Prepared processes and low-code IT infrastructure for existing and new products – back-end, BigQuery/Google Data Studio analytics, landing pages, payment processing, call center, etc. • As CTO managed the development of web, mobile and Telegram bot front-end for b2c product.

• Founded and created a new product, which helps optimizing spend in digital campaigns. • Arranged pilot launches with several key people in largest retail chains (US, UK and Spain). • Led development and deployment of Instagram influencers analysis product

• Company found problem-solution fit, sold $30k worth of items, received investment offer.

• Digital transformation project in top-3 bank in Europe and CIS. Improved retention in retail banking. • Implementing Big Data in telecom provider. Call-center and marketing scripts optimized. • Operational excellence in steel casting. Improved metal scrap management and supply stability.

Магистрская диссертация на тему "Проект внедрения ERP-системы по управлению качеством в сфере автомобилестроения"

Дипломный проект "Разработка и результативное внедрение интегрированной системы менеджмента качества на предприятии автомобилестроения"