Shruthi Parasa

• Owned requirements documentation and definition for a centralized Product Information Management (PIM) system supporting 50+ enterprise clients, partnering with engineering and IT to translate business needs into functional design requirements. • Drove cross-functional alignment by translating complex business needs to clear functional requirements, workflows, and documentation used by product, engineering, IT and operations teams. • Led an internal assessment of enterprise client onboarding workflows, identifying friction points, redundancies, and opportunities for process improvement across systems and teams. • Designed, established, and documented a scalable product categorization for a key enterprise client and later generalized for broader use, enabling consistent categorization decisions and reducing repetitive internal questions across teams. • Synthesized stakeholder feedback via structured surveys spanning validation testing and usability review to guide improvements for a new content creation platform. • Applied product management tools and techniques for task tracking, team collaboration, and workflow management, building practical experience supporting day-to-day product execution. • Coordinated work across US-based and offshore teams, supporting cross-functional alignment and clear communication in a hybrid product environment.

As the Technical Lead for our web development team of four, I had the exciting opportunity to lead the creation of AggieLease, a website designed to make lease swapping easier for college students at UC Davis. Leading this project was a fantastic experience where I learned how to manage a group of peers, assign roles, and set deadlines to keep us on track. Throughout the project, I aimed to foster a collaborative environment where everyone felt empowered to share their ideas and contribute their skills. We utilized a range of web development technologies, including HTML, CSS, and JavaScript, along with frameworks like React, to build a site that was both functional and user-friendly. At the end of the year, my team presented our work to this year’s cohort, sharing the insights we gained and the challenges we overcame. This role not only helped me sharpen my technical skills but also taught me valuable lessons in leadership and teamwork.

• Coordinated various fundraising events, managing logistics, promotion, and follow-up activities to ensure their success • Analyzed fundraising trends and donor feedback to identify improvement opportunities and implement innovative solutions. • Enhanced leadership and strategic planning skills while deepening commitment to community impact.