David Serra

Head of Controlling & Accounting @ Aviludo, S.A.

About

With over 15 years of experience, I contribute to organizational success through expertise in corporate governance, business strategy, and management control. As Head of Controlling at Aviludo, S.A., I focus on driving financial oversight and strategic decision-making within the FMCG sector. Previous roles as Senior Finance Business Partner and Supply Chain Manager at Lidl Portugal have further honed my skills in business planning and operational efficiency. My commitment to excellence is reinforced by a strong foundation in management control and performance, along with multilingual capabilities in English and German.

Country

Portugal

City

Lisboa

Industry

Retail

Skill

Corporate Governance, Board Governance, Business Strategy, Finance, SAP, Financial Analysis, Change Management, Project Management, Forecasting, Controlling, Business Analysis, Risk Management, Accounting, Business Planning, Team Leadership, Negotiation, Microsoft Office, Management, Microsoft Excel

Experience

Head of Controlling & Accounting

Aviludo, S.A.

2025-7 - Present · 1 yr 3 mos

Head of Controlling

Aviludo, S.A.

2024-5 - Present · 2 yrs 5 mos

Lisbon, Portugal

Senior Finance Business Partner | Business Planning

Lidl Portugal

2022-3 - 2024-9 · 2 yrs 7 mos

Lisbon, Portugal

Supply Chain Manager

Lidl Portugal

2019-12 - 2022-3 · 2 yrs 4 mos

Lisboa, Portugal

Senior Business Partner

Lidl Portugal

2018-4 - 2019-12 · 1 yr 9 mos

Lisbon Area, Portugal

Controller

Lidl Portugal

2016-9 - 2019-12 · 3 yrs 4 mos

Lisbon Area, Portugal

Business Controller

Siemens

2016-3 - 2016-9 · 7 mos

Lisbon Area, Portugal

Budgeting and Forecasting. Controlling and Implementation of KPI's for the Projects. Ensure the correct implementation of the IAS and IFRS accounting regulations. Implementation of risk analysis for the business unit. Investment Plan Controlling. Reporting

Controller

Siemens

2014-10 - 2016-3 · 1 yr 6 mos

Lisbon Area, Portugal

Budgeting, Forecasting and Reporting. Implementation and Controlling on the Support Function target setting. Controlling of Cost/Profit centers (Analysis of cost, FTE’s). Ensure the correct implementation of the IAS and IFRS accounting regulations. Implementation of pricing and charging model within the support function. Investment Plan Controlling.

Commercial Project Manager

Siemens

2012-10 - 2014-10 · 2 yrs 1 mo

Berlin Area, Germany

Leading responsibility of the Implementation of Long Term Maintenance Contracts in Power Plants with Governmental and Non-Governmental clients in the Italian and South Korean markets: Service Fossil Business Unit; Long Term Program Contracts. Commercial Project Management, Cost/Budget Controlling, Risk Management, Forecasting and Reporting. Actively pursuing negotiations on business opportunities such as extensions and upselling with the customers; Project/Structure cost controlling, Identification of Non Conformance Costs and Implementation of necessary further corrective measures;

Financial Controller

Siemens

2009-9 - 2012-10 · 3 yrs 2 mos

Lisbon Area, Portugal

Controlling and consolidation of the monthly forecast figures of the Business Unit and specifically for the projects which are part of the Business Unit; Business case analysis and project optimization assessment; Risk assessment and impact on the business unit monthly and annual targets;