Saugata Chakraborty

Developing and implementing strategic plans to improve overall efficiencies and effectiveness of healthcare services, and revenue generation. Established a vast network of partners, healthcare facilities and medical fraternities across different geographic areas. These connections enabling me to facilitate patient referrals and drive revenue generation effectively.

Implementation of commercial strategies and initiatives of Hospital.Managing enterprise accounts ,Branding and pre sales activities and also maintaining client relationship. Implementing competitive plans for developing and expanding market share of the organisation. Foster relationship with HCPs to Improve their organizational referrals and contracts.Propose various Marketing Strategies in accordance to corporate policy for Hospital brand. Serving as a liaison among Corporate Hospitals, governing boards ,medical staffs and department managers .Overseeing the development and implementation of programs and policies for patient services ,quality assurance, public relations and departmental activities .As a healthcare manager I oversee the business, strategize growth ,public branding which allows me to reach all levels of stakeholders.

Building Hospital brand awareness and interest,Communication,and Relationship building.Keep the customer engaged with the Hospital systems and initiatives,monitoring marketing trends,creating advertising campaigns.Connect with the patient across multiple channels.Improvement on patient retention and Loyalty.Serving as Liaison among Corporate Hospitals,governing boards,medical staffs and department managers.Enhancing public relations,Coordinating activities to promote health programs.

Sales professional in Pharmaceuticals selling with demonstrated history of taking leadership in-competitive environment. Driven by my aspirations for career growth as well as excel and exploit all my skills for growth and development of the organization. Built Strategic customer relationships to foster a long term professional relationship based on Product knowledge, Integrity and trust and favorably position for future product launches. continue to deepen organization's inspired, curious, unbossed culture. 1. Executed new launches,initiated many campaigns, initiated Key Accounts portfolio to penetrate corporates. 2.Attended Novartis FIEDLE Programme at Mumbai . Also attended Novartis Future Leaders workshops .Executed many patient acquisition programs,Initiated Digital CMEs during covid period.Drive productivity with product mix aligned to BU growth.Establish OCE (digital) capabilities and roll-out multichannel engagement programs,aligned with Marketing team to execute the Digital Strategies (V-Box , Docplexus). Augment organization policy on antibribery and Third Party Risk Management. 3.Science based communication with HCPs for patient benefit. Resolved Customer's doubts through matrix working. Aligned with PMT, medical, Compliance team for faster execution of organization's strategy.. Emphasize on self development through different online learning modules. Participated in capability building for self through online modules.

1. Achieving Target by meeting Doctors, co-ordinate with channel partners. 2. Covering private Hospitals, generated business through negotiating rates. Contributed substantial growth every year . 3. Analyzed trends and integrated sales report data to effectively identify business opportunities.