Sarah Rakosky (Clark)

Marketing Manager @ Kalkreuth Roofing & Sheet Metal, Inc.

About

A seasoned marketing and communications strategist with 11 years of experience, 10 of which were dedicated to proposal development (RFP, RFQ, RFI), content creation, training, team operations, and data analytics. Demonstrated leadership cultivated over five years of experience guiding and mentoring junior team members. Strong project management and communication skills, skilled at juggling multiple priorities and seamlessly transitioning between macro-level strategic planning and micro-level execution. Strong attention to detail. Proficient in MS Office Suite, SharePoint, Microsoft Teams, Canva, Hootsuite, MailChimp, Adobe, ProCore, leveraging technology to drive efficiency and collaboration. Familiar with DealCloud (Intapp) and RFP generation technology (i.e., Loopio).

Country

City

United States

Industry

Construction

Skill

Generative search, Request for Proposal (RFP), Digital Strategy, Press Releases, Search Engine Optimization (SEO), Email Marketing, Content Strategy, Bid Response, Business Process Improvement, Time Management, Microsoft Outlook, Customer Relationship Management (CRM), Microsoft Word, Management, Questionnaires, Editing, Request for Information (RFI), Reporting Metrics, Presentation Development, Teamwork

Experience

Marketing Manager

Kalkreuth Roofing & Sheet Metal, Inc.

2024-7 - Present · 2 yrs 3 mos

Wheeling, West Virginia, United States

Writer

Weelunk

2021-3 - Present · 5 yrs 7 mos

Wheeling, WV

Contributing author for a nonprofit online magazine that focuses on building community

Marketing Operations Manager

Orrick, Herrington & Sutcliffe LLP

2023-10 - 2024-7 · 10 mos

Wheeling, WV

Consulting with senior leadership to implement strategic process improvements, enhance protocols, and optimize procedures. Collaborating closely with key stakeholders to deliver tailored implementation support and streamline operational and administrative frameworks. Empowering new proposal team members with comprehensive training on internal processes and systems to drive operational excellence. Guiding and nurturing junior proposal team members to cultivate their skills, while conducting meticulous strategic editorial assessments. Building strategic partnerships with external vendors to spearhead innovative proposal sourcing and development initiatives.

Pitch & Proposal Team Manager

Orrick, Herrington & Sutcliffe LLP

2021-6 - 2023-11 · 2 yrs 6 mos

Led a team of 7 specialists, driving the completion of over 850 pitches and proposals annually, encompassing RFPs, RFIs, and RFQs, while also overseeing the creation of various marketing content and associated tasks. Directed the life cycle of 150+ pitches and proposals yearly, ensuring meticulous management from inception to delivery. Guiding and nurturing junior proposal team members to cultivate their skills, while conducting meticulous strategic editorial assessments. Streamlined administrative and operational procedures for Orrick’s proposal team, optimizing efficiency and effectiveness. Facilitated bid/no-bid evaluations, kick-off meetings, and status reviews, fostering clear communication and decisive action. Collaborated cross-departmentally with IT, Risk Management, Finance, Operations, Human Resources, Knowledge Management, and Innovation to draft and refine firm marketing content. Crafted Diversity, Equity & Inclusion surveys and submissions for awards, championing the firm’s commitment to fostering inclusivity. Spearheaded reporting initiatives for a global pitch and proposal data module, ensuring accurate and insightful analysis. Managed a diverse array of content resources, leveraging them to support various projects and initiatives effectively.