Rodrigo Ximenes de Genaro

Senior finance executive with extensive international experience leading strategy, transformation, governance, and business performance across Latin America. Throughout my career at organizations such as PwC, Pfizer, Johnson & Johnson, and Kenvue, I have partnered with executive leadership teams to accelerate growth, strengthen financial performance, and build resilient organizations.My experience spans CFO leadership roles in complex, matrixed environments, with accountability for financial strategy, capital allocation, risk management, business planning, compliance, and operational excellence. I am passionate about translating financial insights into strategic decisions that drive long-term value creation.Beyond delivering results, I strongly believe that leadership is about developing people, fostering a culture of integrity, and creating environments where teams can perform at their highest potential. I have had the privilege of leading diverse, high-performing teams through periods of transformation, organizational change, and accelerated growth.As a member of the IBEF Vogal Board and the Amcham Strategic Finance Committee, I actively contribute to discussions on the future of finance, corporate governance, and the evolving role of financial leadership in an increasingly dynamic business environment.Currently participating in Wharton's Advanced Management Program (AMP), I remain committed to continuous learning and to expanding my perspective through collaboration with global leaders.Areas of expertise include:• Financial Strategy & Value Creation• P&L Management• Business Transformation• Corporate Governance & Compliance• M&A and Strategic Decision-Making• Risk Management• Performance Management• Organizational Leadership & Talent Development• LATAM Regional Leadership