Rodney Lam

*  Reorganised Dirty Dutch (an SFX Brand) & Chuckie brand’s international structure financially and fiscally. *  Turned over a loss in 2013 into a * 500K euro profit in 2014 and * 800K profit in 2015. *  World wide event management. *  Restructuring of international business deals. *  New business development.

*  Created several successful Product Branding Placement TV and Film formats for blue chip companies with proven result in sales increase. *  Creating a national media campaign for a political party that resulted in their first solid win since its 11 years of existence, by using the ‘Tipping Point’ marketing technique. *  Negotiated a € 14 Million Housing and Investment Deal. Successfully marketed and sold 70% of the real estate in the first year. *  Provide clients with a range of Marketing products, giving solid input on creative and entrepreneurial ideas.

*  Increased revenues from € 80 thousand to € 2.4 million in second year after appointment. *  Increase revenues consistently with 50% in following years. *  Managed a workforce over 300 employees, including senior Management. *  Created an influx over 2000 new regular customers with successful Direct Marketing campaigns. *  Opened four branch offices in neighbouring cities.

*  Increase customer retention with marketing campaigns, which include strategic cooperation with Endemol, Universal and Pepsi in TV formats. *  Developed online marketing campaigns and content with the sole purpose to attract prospects to the Vodafone content website. *  Implemented Vodafone’s European policy on Customer Relationship, Customer Lifecycle and * Loyalty Management with close cooperation’s with headquarters in London. *  Managed an average of € 7 million per Marketing or Direct Marketing campaign. *  Restructured the customer contact center by implementing innovative procedures.

*  Start-up of the new E-Center Business Unit that exclusively consulted blue chip companies on their e-business strategy. *  Performed varies duties as Operations Manager and developed creative strategies to increase * revenues. *  Amasses over € 2 million in revenues in the first year. *  Attend as guest speaker for consultants and other business professionals on E-marketing.