Renan Vieira

· Leadership of Purchasing, Promotions & Calendars and Sales Strategy for Medicines, Beauty, Hygiene, Dermocosmetics, Children's, and Geriatrics (12,000 SKUs) · Focal point in the commercial relationship with the company's entire portfolio of suppliers. · Responsible for defining the strategy and volume of purchases (forecast of partners) based on demand, inventory level, statistical basis, promotional calendar, seasonality. · Elaboration and implementation of commercial policies, frequency of purchases, delivery times, payment deadlines. · Development / approval of new local and international suppliers. · Daily reading of market share, analysis of competitiveness index, definition of price positioning, creation of segmented offering based on data considering movement of players. · Monitoring of absolute revenue indicators (aggregate, product, category, store, region), YoY revenue, gross margin, identified sale (CRM offers), · Reporting to the Executive VP; managing a team of 55 employees.

· Managing the areas of Logistics, Transportation, Inbound, Warehousing, Picking / Packing, DC Supply, Store Supply, Inventory, Demand Planning, Last Mile Distribution. · Inbound operation with ~100 trucks/day (from 300 suppliers) and outbound of ~450 trucks/day; distribution and coverage for 98% of the municipalities in Brazil backed by 9 Distribution Centers. · Definition of team sizing, delivery management, reverse logistics, monitoring of KPIs, such as: lead time, OTIF, NPS, product stockouts, losses, breakages, freight cost, days in stock, headcount. · Leader of the S&OP process; analysis of sales forecast vs. inventory estimates in DCs and stores, and impacts considering seasonality, campaigns, promotions and commercial calendar. · Selection and definition of service providers, monitoring of SLAs and implementation of improvement opportunities. · Preparation of feasibility studies, financial modeling and business plan for initiatives towards continuous improvement of routing, operational efficiency, cost reduction / ruptures, customer experience and value creation for the company. · Managing a team of 2,800 employees, of which 7 Managers.

· Structuring and management of the area, involving team hiring and capacitation definition of processes, procedures, routines, roles, responsibilities, reports, indicators, interfaces with internal areas. · Responsible for the pillars of Supply DCs, Supply Stores, Inventory, Sell-in vs. Sell-out. · Structuring and creation of quantitative modelling and proprietary algorithms for data analysis, insight generation, demand forecasting, seasonality, income-based purchase and consumption behavior (200 BRICS | IQVIA).

· Business development, prospecting for new customers, presentation of services portfolio, as well as identifying opportunities for business continuity within existing customers. · Interaction with C-level and shareholders from clients of various sectors, sizes and nationalities; understanding of their demands, business problems, scope design, business diagnosis, analysis of alternatives, recommendations, improvements opportunities, implementation, monitoring of results. · Scope of projects: Corporate Strategy, Matrix Management, Business Targets Deployment, Competitive Intelligence, ZBB, Management Models, Assessment of New Business, GTM, Operational Efficiency, Performance Optimization, Indicators Model, LEAN Methodology and Culture, Industrial Performance (OEE)

· Participation in consulting projects concerning the implementation of Management Models, Business Targets Deployment, Routine Management, Matrix Management of Revenues vs. Expenses, ZBB, Turnaround.

Basic formation of the Brazilian Army (Cabo)