Rawan Aida

A passionate in Digital who in a nutshel... * Develop marketing and advertising strategies * Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising * Maintaining social media presence across all digital channels * Measuring and reporting on the performance of all digital marketing campaigns * Identify trends and insights, and optimize spend and performance based on the insights * Brainstorm new and creative growth strategies * Plan, execute, and measure experiments and conversion tests * Collaborate with internal teams to create landing pages and optimize user experience * Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points * Instrument conversion points and optimize user funnels * Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate