Preetham Rai

AID Engagement: Develop and implement comprehensive engagement plans for architects and interior designers, including organizing biannual AID events and proposing competitive schemes to foster strong professional relationships. *Site Visits and Support: Conduct regular visits to AID project sites to provide technical assistance, distribute catalogs and collaterals, and conduct product briefings, ensuring the effective application of Asian Paints products. *Firm Activation: Identify and onboard new firms, aiming to maintain a minimum of five active firms annually, thereby expanding the company's professional network and market reach. *Market Research: Analyze competitor schemes and market trends to propose innovative engagement strategies, ensuring Asian Paints remains competitive within stipulated budgets. *Training and Development: Provide in-store and on-site training to new Customer Associates (CAs) on processes, business applications, product pitching, and site monitoring to enhance service quality and customer satisfaction. *Process Compliance: Conduct random site visits to ensure adherence to established systems and processes, including the use of mechanized tools, proper application techniques, and timely site handovers after thorough cleaning.

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