Phuong Duong
Business Data Analyst @ Ligentia
About
I am passionate about turning data into actionable insights that drive innovation and deliver real-world impacts Holding my MSBA degree at UC Irvine and B.S in Management and minor in Business Analytics from University of Illinois at Chicago. I also completed a 16-week Data Analytics apprenticeship program at COOP Careers, where I gained practical knowledge in data mining, data analysis, and data visualizations. Earning the Google Data Analytics Certificate strengthened my technical foundation in SQL, Tableau, R, empowering me to transform raw data into meaningful business insights. I am excited to continue growing in this dynamic field and apply my technical skills problem-solving mindset to data-driven organizations.
United States
Irvine
Staffing & Recruiting
Extract, Transform, Load (ETL), Business Intelligence (BI), Power BI, SQL, Data Modeling, Statistical Data Analysis, Demand Forecasting, Python (Programming Language), Machine Learning, Business Analytics, Data Preparation, Supply Chain Analytics, Data Management, Data Visualization, Tableau, SPSS Statistics, R (Programming Language), Decision-Making, Data Analysis, Analytical Skills
Experience

Business Analyst & Project Manager
Irvine, California, United States
Utilize Python to preprocess, merge, and extract large-scale forecast and actual sales data from Excel files for monthly demand analysis. Built SQL queries to calculate forecast accuracy at the product and SKU levels, comparing performance between sales office forecasts and historical run-rate baselines to identify improvement areas. Developed a predictive demand forecasting model using XGBoost, incorporating historical sales and promotional data to generate six-month forward-looking forecasts, improving accuracy by over 30%. Designed and deployed a Power BI dashboard to visualize forecast accuracy trends, monitor monthly demand shifts, and enable automated updates across BSH Home Appliances’ sales channels.

Vice President of Merage Analytics Club
Irvine, California, United States
Lead the planning and execution of professional events(e.g., AI in Finance, Hackathons, Alumni Speed Networking), strengthening the club as a bridge connecting aspiring analysts to the broader analytics community. Collaborate with industry professionals and alumni to host technical workshops and career panels, providing 50+ members with practical exposure to data analytics applications across sectors like tech, finance, and consulting.

Recruitment Assistant
Irvine, California, United States
Sourced and screened 100+ candidates daily, conducted interviews, and evaluate their suitability for various positions, contributing to recruitment efforts Utilized recruiting tools (ATS, CRM) to manage candidate databases, track most qualified candidates, and streamline the recruitment process Compiled data for reports to support upper management optimizing impactful talent acquisition strategies, resulting in reduce time-to-hire by 30% and increase employee retention

Human Resources Assistant
Vietnam
Oversaw a candidate database of 5000+ applicants, analyzing trends and providing insights to develop effective talent acquisitions methods Planned and coordinated diverse HR events while assisting with logistics to ensure the seamless execution of each event Crafted presentations for monthly team meetings and designed recruitment materials to boost employee engagement

Co-Founder
Vietnam
A brand specializing in fashion accessories Analyzed insights from social media trends, initiated marketing campaigns across ecommerce channels to increase online traffic and drive sales, ultimately gaining over 20k Instagram followers Expanded the customer base by attracting new clients while nurturing relationships with existing key clients, and adeptly resolving client issues to enhance overall customer satisfaction

Event Coordinator
Chicago, Illinois, United States
Worked closely with Career Center team to organize, coordinate diverse career fairs and networking events, and manage logistics to ensure the smooth execution of the events Fostered professional connections with employers, supporting them in setting up their booths and supplied materials as required
Education

Business Administration and Management, General
Bachelor of Science in Management and Minor in Business Analytics Awards: UIC International Scholarship | Dean's List 2018 - 2022 Related Coursework: Human Communication, Managerial Communication, Operations Management, Organizational Behavior, Human Resources Management, Managerial Consulting, Spreadsheet Analysis, Statistical Software for Business Applications, Business Data Mining

Data Analytics
Participated in a 16-week apprenticeship program covering both theoretical concepts and practical tools used in the field of Data Analytics. Acquired a solid understanding of data analysis techniques, including data collection, data cleaning, statistical analysis, visualizations creation, and presenting meaningful findings through presentations. Demonstrated proficiency in programming with SQL, R, Python, working with Excel spreadsheets and databases, and creating visualizations using Tableau. Cultivated a robust professional network through collaboration with program managers, clients, and other cohorts in various dataset projects.
Phuong Duong's Contact Information
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