Phil Ripperger

Growing Speedeon's Partnerships with Platforms and Agencies. Speedeon is where audience quality meets activation speed. As a leading data provider, we build audiences engineered for modern customer acquisition — not just big lists, but the right people, ready to act. We specialize in high-performance audience segments that connect brands and agencies to consumers at life's most decisive moments: new movers settling into homes, new parents stocking up for a new chapter, high-LTV shoppers primed to spend, and in-market intenders ready to convert now. And we don't just deliver audiences — we deliver them everywhere it counts. Activate seamlessly across digital, CTV, retail media networks (RMNs), and direct mail, all from one trusted data partner. The right people. The right moment. Every channel.

"Simplifying Complexity, Transforming Insights into Meaningful Outcomes" Providing organizations of all sizes with strategic guidance and go-to-market support as they pursue growth and innovation. Expertise includes business & product development, data & insights, omni-channel media (ad tech to traditional), consultative selling strategy & training. We have deep experience working with a variety of organizations including; manufacturers, marketers, media owners, marketing & advertising agencies, associations, data & analytics providers, etc.

Deloitte Digital transforms ideas into impact through; customer, brand & commercial strategy, creative & experience design, technology & operations, and customer data & analytics. Most recently served as industry sales lead for Deloitte’s strategic alliance with Adobe Experience Cloud, worked closely with Deloitte account and solution teams, and Adobe counterparts to drive adoption and growth of Deloitte professional services (advise, implement, operate) and Adobe software.

Prohaska Consulting is the premier global digital marketing and content consultancy specializing in programmatic technology. Specifically, I am working with the team to help media and ad tech clients tackle the thorny and pressing issues of consumer identity and data in a post-cookie and limited IDFA world.

Returned to IRI to lead the audience distribution business (which I'd launched during my previous tenure). Responsible for implementing structure and processes to support the practice through a phase of hyper-growth (5x) in the first 20 months. • Managed key strategic partnerships including LiveRamp, The Trade Desk, Experian, Amobee, Adobe & SalesForce • Implemented new partnerships with PubMatic, Eyeota and Nielsen Marketing Cloud

Crossix empowers healthcare companies and companies that care about health to plan, optimize and measure their marketing and communication initiatives and investments. • Built new practice licensing Crossix proprietary predictive consumer healthcare data to new. non-pharmaceutical (e.g. OTC, CPG, retail) clients. More than 60 major brand marketers and their media agencies became regular users of the models for targeting their media and marketing campaigns, with emphasis on activation through programmatic channels. • Managed several key strategic relationships including Adobe, comScore, Oracle, WPP, etc. • Responsible for relationships with Tier 1 media owners including, Meredith, NBCU, Verizon Media, Weather/Watson

Working across IPG agencies and service businesses to win new clients as well as grow existing clients. Forging partnerships to develop new services and products related to existing offerings such as programmatic, advanced TV and analytics. • Implemented SalesForce CRM across Mediabrands network • Created consultative selling training curriculum • Consulted for the UM team that won Coca-Cola's $400MM North American media assignment • Proactive new business efforts led to Initiative winning Lego’s media account

Responsible for driving the expansion of IRI’s partnerships with top-tier Publishers, Ad Networks, Ad Technology and Media Research companies and the sale of data and analytic solutions which leverage IRI’s 30-plus year heritage of providing rich and actionable Return-on-Investment (ROI) analyses to the world’s leading Consumer Products Goods (CPG) Manufacturers and Media companies. • Led partnerships across media, Ad Tech & Agencies including; Oracle, comScore, IPG, WebMD, etc. • Served as primary Media subject matter expert (SME) to Key IRI clients including; PepsiCo, Campbell’s, Johnson & Johnson, Tyson, etc.

Leading sales for Magnify.net's leading Web 2.0 social video platform. Responsible for the design, execution and leadership of enterprise platform sales effort. • Led 287% year-over-year growth of sales of enterprise platform • Personally responsible for recruitment of largest Magnify client to date. Key account categories include: publishing and media, entertainment, non-profit and trade associations.

Driving exhibit and sponsorship sales for TechWeb's industry leading IT/Data Security events and Web properties; Black Hat (www.blackhat.com) and Computer Security Institute. Launched Black Hat Webcasts and online video channel, Black Hat TV.