Peter Weissenstein

I do freelance training, writing and consulting.. Areas of expertise: Travel, Cooking, Computers and New Technologies. Additionally I have over 25 years experience as a professional photographer in the arts, editorial, film, travel and portrait fields.

Responsibilities include supporting and giving trainings in the U.S. and Canada to groups of employees at various companies, as well as mentoring and training field representatives as well as evangelizing the SanDisk brand and family of products. In addition I create training presentations and modules as well as gather competitive intelligence and provide analysis and reporting.

As an Independent Vendor Representative I conducted trainings and sales days in various retail environments showing employees the benefits of products from a diverse group of high-tech clients such as Adobe, SanDisk, Nikon, ColorVision, Slingbox, Airgo and Broadcom among others and training them not only on the features and benefits but also the marketing positioning of these products. In addition I conducted public, regional and corporate trainings and programs in New York, Massachusetts and Canada.

Responsibilities included going into retail outlets and ensuring that demonstration units were set up correctly and functioning; training sales associates on use of the Macintosh OS and products as well as making sure that they were up to date on promotions, etc. Also dealt with customers of the stores by demonstrating to them what a Macintosh could do for them. Being familiar with both Windows and Macintosh operating systems let me talk with customers and sales associates in ways that one familiar with only one of the OS's could not.

Responsibilities included creating press releases and press kits for various clients; ensuring that clients received newspaper, radio and television coverage either through concert reviews or interviews when on tour both in U.S. and internationally.

Responsibilities included creating press releases and press kits for various clients; ensuring that clients received newspaper, radio and television coverage either through concert reviews or interviews when on tour.