Olivia Roxas
Assistant Product Manager @ Adamax, Inc.
United States
San Mateo
Consumer Goods
Product Requirements, Competitive Analysis, Market Analysis, Survey Methodology, Financial Reporting, Research Methods, Product Testing, Presentations, User Experience Design (UED), Federal Government, Government Contracting, Data Entry, Project Management, Deliverables, Budget Management, Recruiting, Documentation, Auditing, A/B Testing, Data Integrity
Experience

Communication Coordinator - Undergraduate Research and Creative Activities
Santa Barbara, California, United States
Owned a website redesign initiative by breaking down strategic goals into actionable milestones and coordinating cross-functional execution Led end-to-end website development efforts, including designing mockups, building webpages using Drupal and HTML, managing content, and troubleshooting technical issues

Research Assistant - Social Evaluations and Emotions Lab
Supported qualitative human studies research projects through study design, participant recruitment, Qualtrics survey programming, study moderation, data analysis, and presentation of key findings Evaluated survey items for clarity, order effects, and alignment with study objectives Analyzed data in R and created visualizations and summaries to highlight significant patterns and inform broader research conclusions

Program Management Associate
Provided administrative, logistical, and financial reporting support to implement initiatives for multiple concurrent projects in collaboration with multidisciplinary teams Facilitated cross-functional tasks throughout the project lifecycle, including recruitment, budget management, compliance management, progress tracking, and project deliverables

Product Management Intern
Supported development of the 2023-2024 Free Application for Federal Student Aid (FAFSA) by conducting user acceptance testing and reviewing functional specifications to verify prototype alignment with intended capabilities Identified pain points in user flows and recommended areas for product improvement, informed by user feedback and usability testing Collaborated with UX research and design teams to deliver product enhancements in line with user needs, product roadmaps, and stakeholder expectations

Marketing Intern
Defined the Amazon Plus advertisement strategy, including researching competitors, pitching a layout design, proposing the implementation process, and designing A/B testing schemas Developed social media content strategy, creating compelling content and writing copy to boost engagement across platforms and optimize brand messaging, in line with campaign focus Implemented updates and ensured data integrity in website content, displaying mastery in detail-oriented work, Wordpress, and Excel
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