Özgür Nurettin Püskül

Özgür Nurettin Püskül

Founder & CEO @ Stealth Startup

About

Senior Advisor & Consultant | Safety-Critical Systems · Autonomous & Intelligent Mobility · Physical AI I advise OEMs, Tier-1 suppliers and technology companies on the design, validation and industrialization of safety-critical, sensor & perception-driven systems across automotive, robotics and intelligent mobility domains. With more than a decade of hands-on experience, I operate at the intersection of sensor technology, system architecture, validation and real-world deployment, helping organizations move from advanced concepts to scalable, certifiable products. I act as a trusted sparring partner for strategic and technical decision-making, especially where complexity, regulation and cost pressure meet. Perception & Sensor Systems Advisory on camera, LiDAR, radar and multi-sensor systems, from architecture and integration to validation strategies and performance assessment. Focus on perception stacks, sensor fusion concepts and sensor-driven safety functions across mobile and stationary systems. Autonomous & Robotic Systems Support for autonomous vehicles, mobile robots (AMRs/AGVs) and intelligent machines operating in structured and semi-structured environments. Emphasis on perception reliability, system safety, operational design domains (ODD) and scalable validation approaches. Automotive & Micromobility Platforms Strategic and technical support for ADAS, automated driving and light electric vehicle platforms, including RFI/RFQ support, system definition, functional safety alignment and industrialization readiness. Logistics & Smart Infrastructure Advisory for perception-enabled logistics and smart city applications, including automated logistics hubs, intelligent traffic systems and sensor-based urban safety solutions, with a strong focus on operational robustness and real-world constraints.

Country

Germany

City

Greater Hamburg Area

Industry

Management Consulting

Skill

Produktmanagement, Data Annotation, Ground Truth Generation, Systemintegration, Strategic Advisory, RFI/RFQ, Go-to-Market Strategy, Innovation, SDV, Autonomous Driving, Sensor Fusion, Camera, Radar, DMS, OMS, Validation & Verification, System Engineering, Computer-Vision, Artificial Intelligence, Perception

Experience

Stealth Startup

Founder & CEO

Stealth Startup

LinkedIn
2025-10 - Present · 1 yr

Hamburg

See. Understand. Connect. The only cross-industry platform, marketplace and ecosystem for sensing, safety and autonomous perception.

OP Consultancy

Senior Advisor & Consultant | Sensor Systems, Autonomous Mobility, Physical AI

OP Consultancy

LinkedIn
2025-2 - Present · 1 yr 8 mos

Hamburg und Umgebung

Senior Advisor & Consultant | Safety-Critical Systems · Autonomous & Intelligent Mobility · Physical AI I advise OEMs, Tier-1 suppliers and technology companies on the design, validation and industrialization of safety-critical, sensor & perception-driven systems across automotive, robotics and intelligent mobility domains. With more than a decade of hands-on experience, I operate at the intersection of sensor technology, system architecture, validation and real-world deployment, helping organizations move from advanced concepts to scalable, certifiable products. I act as a trusted sparring partner for strategic and technical decision-making, especially where complexity, regulation and cost pressure meet. Perception & Sensor Systems Advisory on camera, LiDAR, radar and multi-sensor systems, from architecture and integration to validation strategies and performance assessment. Focus on perception stacks, sensor fusion concepts and sensor-driven safety functions across mobile and stationary systems. Autonomous & Robotic Systems Support for autonomous vehicles, mobile robots (AMRs/AGVs) and intelligent machines operating in structured and semi-structured environments. Emphasis on perception reliability, system safety, operational design domains (ODD) and scalable validation approaches. Automotive & Micromobility Platforms Strategic and technical support for ADAS, automated driving and light electric vehicle platforms, including RFI/RFQ support, system definition, functional safety alignment and industrialization readiness. Logistics & Smart Infrastructure Advisory for perception-enabled logistics and smart city applications, including automated logistics hubs, intelligent traffic systems and sensor-based urban safety solutions, with a strong focus on operational robustness and real-world constraints.

Sunny Smartlead

Strategic Advisor - Europe

Sunny Smartlead

LinkedIn
2025-5 - Present · 1 yr 5 mos

Hamburg und Umgebung

ArcSoft

Strategic Advisor - Europe

ArcSoft

LinkedIn
2025-4 - Present · 1 yr 6 mos

Advising ArcSoft across multiple domains including technical strategy, business development, product positioning, and market entry in the European automotive ecosystem.

2hearts

Community Member

2hearts

LinkedIn
2024-12 - Present · 1 yr 10 mos

Hamburg und Umgebung

Building tomorrow's tech society with cultural diversity! 2hearts is a community of people with immigration backgrounds from the tech scene (founders, investors, top executives) with the mission to empower great talent with immigration backgrounds to enrich Europe`s tech economy.

Püskül & Mühle Immobilien eGbR

Co-Founder

Püskül & Mühle Immobilien eGbR

2023-4 - Present · 3 yrs 6 mos

Hamburg und Umgebung

Magna International

Head of Pre-Development Germany ADAS&AD System Solutions

Magna International

LinkedIn
2023-6 - 2025-1 · 1 yr 8 mos

Sailauf, Bayern, Deutschland

- Leading the pre-development in Germany for comprehensive system solutions. - Overseeing the entire sensor portfolio (camera, radar, ultrasonic), including the integration of new technologies (lidar, gated camera, imaging radar, V2X, HİS). - Developing advanced driver assistance system (ADAS) solutions for the next generation. - Working collaboratively with other Magna groups, such as MML, Exteriors, and Steyr, to create highly integrated system solutions. - Driving the design and development of innovative system solutions by combining expertise from various groups within Magna. - Coordinating with cross-functional teams to ensure seamless integration of technologies and system solutions. - Evaluating emerging technologies and their potential integration into future ADAS and system solutions. - Engaging with stakeholders across different Magna divisions to align on project goals and deliverables.

Magna International

Global Head of Core Engineering ADAS&AD LiDAR

Magna International

LinkedIn
2023-1 - 2023-8 · 8 mos

Sailauf, Bayern, Deutschland

- Evaluating various LiDAR technologies according to Magna’s target requirements for Gen2 and Gen3. - Developing a strategy and process for benchmarking related to Veoneer and Magna products. - Creating a benchmark table with different technology solutions. - Selecting suppliers for due diligence and technical deep dive sessions. - Testing LiDAR sensors (samples) and comparing them with Magna's target values for due diligence. - Initiating customized solutions for customer RFIs (Request for Information) and RFQs (Request for Quotation). - Creating a full ADAS (Advanced Driver Assistance System) for Level 3 features/functions. Key Achievements: - Successfully evaluated and benchmarked multiple LiDAR technologies, ensuring alignment with Magna’s target requirements. - Developed a comprehensive benchmarking strategy and process, enhancing comparative analysis for Veoneer and Magna products. - Identified and documented key sensor KPIs and parameters, facilitating accurate and relevant testing. - Established strong relationships with key suppliers through thorough due diligence and technical sessions. - Conducted comprehensive testing of LiDAR sensors, leading to accurate comparisons with Magna's standards. - Developed tailored solutions for RFIs and RFQs, enhancing customer satisfaction. - Implemented simulations to validate supplier KPIs, improving reliability and performance metrics. - Successfully created a full ADAS system for Level 3 features/functions - Developed a strategic approach to comply with regulations and achieve high consumer ratings. - Created an effective matrix to map ADAS features to sensors, enhancing system functionality and integration

Magna International

Senior Engineering Manager - ADAS System Test & Tooling (Europe)

Magna International

LinkedIn
2021-7 - 2023-1 · 1 yr 7 mos

Sailauf, Bavaria, Germany

• as line management the responsibility is to manage all aspects of system test related to EU programs • Responsible for hiring and developing team members that are part of the system test organization • Ensures that programs are properly resourced (both quality and quantity) for success, whether through assignment of direct resources, or leverage of external resources as required. • Responsible for leading 4 main groups/departments with the system test organization (100+) – Test Management and Strategy, System Integration & Verification, System Test Tools and Vehicle Assembly and Vehicle Test activities • Provides team leadership, management support, including coaching and active engagement with direct and extended team. • Provides technical leadership in directing the efforts of cross functional engineering team in the development and release of all relevant engineering deliverables in compliance with the product development process and/or customer expectations. • Ensures engineering timing plans, defect / issues lists, risk assessments, lessons learned are created and maintained and provides engineering status for project reviews (e.g. gate, design, milestones, etc.) according to program timing for all assigned projects. • Works with counterparts located in Germany and India to develop HIL/SIL (benches), test execution and data collection strategies and platforms that become the basis of future programs • Leads data collection activities along with instrumentation and management of fleet vehicles • Ensures proper development of HIL/SIL systems that align with globally defined platform strategy and footprint • Approve GPEP tailored deliverable matrix and all phase checklists • Approve Product Release Notes prior to delivery to the customer

Magna International

Department Manager Global Test Management & Strategy ADAS/AD

Magna International

LinkedIn
2020-10 - 2021-7 · 10 mos

Sailauf, Bavaria, Germany

Ibeo Automotive Systems GmbH

Chief Test Manager ADAS&AD LiDAR

Ibeo Automotive Systems GmbH

LinkedIn
2019-6 - 2020-10 · 1 yr 5 mos

Hamburg und Umgebung, Deutschland

Currently, I work as a chief test manager. I am leading the test management and test engineering through whole verification & validation of the product development. My tasks consist of innovative and cost-effective verification and validation solutions (production line, sensor system, perception, ECU, vehicle validation) • Functional leadership of test management • Defining and implementing global strategy & footprint • Optimizing relation with strategic partners and reduce dependencies on external contractors in case of core competences • Supporting RFQ by evaluating key-requirements and feasibility of technical solution, schedule and resource availability • Overseeing test managers and key engineers and performs regular reviews to ensure project targets are met • Ensuring process and platform requirements are met • Assuring project status reports are available for upper level management and customers Key achievements: • Innovative vehicle validation solution with new collaboration model (validation service provider) • Near field emulator for EOL sensor tests • PoC contracts with the validation service provider • Delta test strategy for different sensor system setups

Ibeo Automotive Systems GmbH

Team Lead Quality Assurance and Testing, Sensor Development LiDAR

Ibeo Automotive Systems GmbH

LinkedIn
2018-1 - 2019-6 · 1 yr 6 mos

Hamburg und Umgebung, Deutschland

Ibeo Automotive Systems GmbH

Group Manager Reference, Industrial and Classic LiDAR Sensors

Ibeo Automotive Systems GmbH

LinkedIn
2017-6 - 2018-1 · 8 mos

Hamburg und Umgebung, Deutschland

Ibeo Automotive Systems GmbH

Technical Project Leader / LiDAR Sensor Development

Ibeo Automotive Systems GmbH

LinkedIn
2015-8 - 2017-6 · 1 yr 11 mos

Hamburg und Umgebung, Deutschland

Ibeo Automotive Systems GmbH

Senior FPGA Developer / System Development

Ibeo Automotive Systems GmbH

LinkedIn
2014-7 - 2015-8 · 1 yr 2 mos

Hamburg

Ibeo Automotive Systems GmbH

FPGA Developer/ System Development

Ibeo Automotive Systems GmbH

LinkedIn
2011-7 - 2014-7 · 3 yrs 1 mo

Hamburg

Özgür Nurettin Püskül's Contact Information

Email

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Phone

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