Nicolas Balbontin

As a freelance designer, I've had the privilege of collaborating with innovative startups across the Netherlands, contributing to projects in information management, payment systems, and other high-growth industries. My work has spanned creating cohesive visual identities—from crafting websites and defining brand personalities to developing digital products with multiple user touchpoints. Key Achievements: 1️⃣ Led and implemented UX strategy for diverse projects, adapting designs based on feedback and ensuring alignment with evolving project requirements. 2️⃣ Orchestrated media campaigns and web content creation, leveraging storytelling to visualize consumer journeys and enhance user experiences. 3️⃣ Bridged the gap between business strategy and user needs, delivering design solutions that significantly enhanced product value and organizational goals.

Led a comprehensive redesign of Pousta.com's website, brand identity, and video content, resulting in a 32% increase in website traffic. Streamlined Pousta.com's user experience, leading to a 50% increase in time spent on site.

- Directed impactful documentaries, video campaigns, and corporate videos for Amsterdam-based companies and start-ups. - Created targeted ad campaigns for 4 recurring clients (Emma, Lightyear, Bart de Pau, Pupil&Co). - Led the pitch, development, and production of 100+ branded content videos, campaigns, and documentaries in Europe, amassing 10 million+ online views. - Adapted and optimized content for various platforms, leveraging data-driven insights. - Proficiently managed creative teams of 10+ professionals across global locations in all production and post-production stages.

Along with the participation of Start-up Chile, I co-founded an organization dedicated to the art of storytelling. Through monthly live events and corporate training, Relatos Urbanos connected and inspired local communities to stand up and tell their stories live.

- Co-founded Nano agency in Chile in 2013, dedicated to creating impactful viral videos. - Strategically executed weekly video uploads across various social platforms, driving data-driven insights into content performance and user behavior. - Produced and delivered over 800 short videos within 3 years, amassing a substantial social media viewership. - Collaborated with major Latin-American brands, including Happen/Sky airlines, Escudo, and The National Bank of Chile, establishing a reputation for high-quality content and effective branding.

After graduating with a specialization in marketing, I worked for many years as a freelance video editor in New York for major agencies such as Grey, BBDO, McGarrybowen and Publicis, editing commercials for Discovery, History Channel, Blue Moon and Nissan and other leading brands.

My experience has been fortified by a rigorous 9-week intensive UX/UI design Bootcamp, encompassing more than 550 hours of immersive learning and hands-on application. I have effectively collaborated with diverse teams on multifaceted projects, resulting in the development of impactful design solutions. --Secured the second prize for the best project at IronHack bootcamp 2023- • Module 1: UX process, Design Thinking, Lean and Agile methodologies, User-centered Design, User Research, Interaction Design, Information Architecture • Module 2: UI process, Visual Design, Design Systems, Microinteractions • Module 3: Front-End Web Development: HTML, CSS, Responsive Landing Page