michael spradlin

head of business operations

About

Business operations executive with: 9+ years go-to-market experience 7+ years management experience 7+ years startup experience Business, Sales, and Revenue Specialties: Operations, Company Planning, Freemium, Self-Service, SMB/MM/Enterprise Sales, Sales Engineering, Sales Operations & Strategy, Monetization Strategy, Customer Development, Customer Operations, Support, Shipping & Logistics Technical Skills: Looker, Periscope, SQL, Python, Salesforce

Country

united states

City

seattle

Industry

internet

Skill

enterprise software, new business development, crm, business development, saas, mysql, web development, sales, sales engineering, cloud computing, start ups, strategic partnerships, salesforce.com, marinas, google apps, customer development, gluten intolerance, sentence structure, account management, management, strategy, cat herding, chronic fatigue, circular references, comic books, python, dream interpretation, fresh ideas, product management, top secret, order taking, tap dance, ruby, water supply, hugs, door access, running errands, document review, bowman, laser hair removal, zoology, fire eating, hot water, mission assurance, fiscally responsible, sprints, checkpoint security, gel electrophoresis, spreadsheets, sustainable gardening

Experience

head of business operations

sense talent labs

2019-8 - Present · 7 yrs 2 mos

head of customer operations

front

2018-5 - 2019-7 · 1 yr 3 mos

vp, revenue and customer operations

zenreach

2017-10 - 2018-4 · 7 mos

I lead the Operations, Account Management, and Revenue Operations teams. Team responsibilities include product shipping logistics, router installation, platform on-boarding and deployment, sales strategy across direct and indirect channels, resource and performance planning, quarterly sales planning process, sales compensation, hardware and SaaS pricing strategy, sales systems architecture, and sales training and enablement. Reported to CEO.

head of business operations

asana

2016-10 - 2017-10 · 1 yr 1 mo

Led Asana’s Business Operations and Business Technology team (~15 people), which built, supported, and developed all workflow tools, data ETL processes, and accompanying reporting layers for the company’s business functions (sales, marketing, customer success, support, and recruiting). Additionally, led Asana’s web developer team, responsible for all marketing web properties. Led Asana’s partnerships function and the company’s monthly and quarterly business reporting processes. Developed Asana’s international market expansion strategy and sequencing. Reported to Asana’s Head of Business/COO.

head of sales

asana

2015-7 - 2016-10 · 1 yr 4 mos

Led Asana’s sales team, which focused on acquiring new customers and revenue growth within existing customers. Built and managed a team of inside sales reps, sales engineers, and sales ops analysts from 0 to 30 employees. Oversaw and achieved target Y/Y revenue growth rates.

sales engineer

asana

2012-4 - 2015-7 · 3 yrs 4 mos

Joined Asana as the first sales team hire in 2012. Built out Asana’s self-service and low-touch sales strategy and functions. Closed complex and marquee deals. Developed and deployed Asana’s CRM, reporting, and data infrastructure - RelateIQ, then Salesforce. In addition, worked on partnerships with companies including Facebook and Google, identified and reviewed additional business development opportunities.

sales engineer, google apps

google

2010-5 - 2012-4 · 2 yrs

Served as Sales Engineer in the Enterprise Online Sales & Operations (EOSO) group, which worked to grow the “Google Apps” business across industries and market segments. The EOSO team increased trial conversion rate and revenue through detailed analysis, customer insights, and identifying opportunities (via automation and sales process) to more quickly close new business.