Mahima Gupta

I help SaaS companies grow predictable pipeline and revenue through strategic demand generation, marketing automation, and full-funnel campaign execution. From building scalable lead engines to optimizing lifecycle journeys, I focus on turning marketing from a cost center into a revenue driver. My experience spans across inbound and outbound motion, campaign orchestration, lead nurturing, and aligning closely with sales to ensure every marketing dollar delivers measurable impact. I’m passionate about creating data-driven, customer-centric programs that not only attract attention but convert it into action. Whether it's leveraging tools like HubSpot, Salesforce, or marketing automation platforms to streamline ops, or experimenting with new channels for demand capture. I enjoy solving the puzzle of what drives buying behavior in SaaS. Let’s talk if you're into pipeline velocity, tight GTM alignment, or just want to geek out over conversion rates! You can also connect with me at gmahima955@gmail.com