
lynette usry
greater minneapolis-st paul area
About
A leadership and customer service oriented marketing professional, currently seeking new opportunities, I am flexible, adaptive, and never afraid to apply creative solutions to problems. Organized, proactive and highly accountable, I strive to be a valuable asset to my team. Specialties: Project management, marketing strategic planning, event planning, web design and development, graphic design, print production, business writing, time management.
united states
minneapolis
marketing and advertising
management, strategy, strategic planning, leadership, project management, marketing, marketing strategy, product marketing, trade shows, advertising, cross functional team leadership, marketing communications, event planning, press releases, newsletters, corporate communications, graphic design, customer service, sharepoint, financial reporting, web content management, virtual teams, global teams, product launch, healthcare industry, customer retention, budget management, resource management, timeline development, project status reporting, risk management, problem solving, prioritize workload, cost savings, business process improvement, document management, business requirements, time management, cross functional team building, microsoft office, adobe creative suite, written communication, vendor relationship management, cross functional collaborations, presentation skills, simplifying the complex, social media, b2b marketing strategy, project estimation, negotiation
Experience

greater minneapolis-st paul area

project coordinator
energy management collaborative (emc)

senior marketing specialist
resonix, llc
Identified, scheduled and executed strategic business-to-business product marketing activities to achieve company objectives. Planned and implemented Las Vegas trade show exhibit within budget. Designed and developed Joomla! website, with search engine optimization and social media modules. Compiled and communicated requirements for sales database development project. Made recommendations for director approval, and executed multiple marketing activities within agreed-upon timeline and budget.

temporary administrative assistant
dennhardt & associates, inc.
Provided administrative support to various companies.

in-store marketing project manager, contractor via celarity inc
target
Drove in-store marketing projects from start to finish by developing holistic project plans, assessing and optimizing processes and tools, defining scope and deliverables, selecting appropriate partners, anticipating risks, and communicating contingency plans. Built, adjusted, and tracked timing and cost estimates, scheduled and facilitated meetings with cross-functional teams (agency, fixturing, brands, legal, logistics, procurement, and other key partners) to share progress and updates on all projects. Coordinated photo shoots, planogram details, plans for distribution, separator tasks, project approvals, and communication to store teams. Built strong relationships with key stakeholders in order to deliver projects on-time and under budget.

realtor
re/max
Researched promotion ideas, and developed and implemented marketing programs to produce qualified leads. Developed strategic marketing for e-mail, direct mail, telemarketing and ad campaigns, specifically targeting new business, past clients and circle of influence. Wrote content for website. Set appointments, prepared presentations, studied and implemented sales techniques, negotiated contracts, collaborated with agents, inspectors, lenders, closers, etc. to close sales on time, while providing the best possible customer service for clients.

creative services coordinator
aaa minneapolis
Defined project requirements, designed and proposed layouts for all departments within club. Produced all collateral pieces with consistent branding, edited copy and made suggestions for content. Managed print vendor relationships and negotiated production pricing. Prioritized and managed multiple projects, to deliver finished products on-time.
corporate communications coordinator
vision-ease lens
Designed database to track sales promotions and report sales team progress to management. Generated marketing ideas and helped coordinate successful industry trade-shows, wrote copy for newsletter articles and ads, placed ads in appropriate industry periodicals, and managed vendors to complete numerous projects.

investor relations coordinator
community first bankshares
Reported directly to CFO. Wrote copy for quarterly and annual reports, press releases, fact sheets, brochures, newsletters and website. Planned events such as company annual meeting. Developed new and updated info graphics for “Investor Road-Show.” Demonstrated advanced time-management and prioritization skills by coordinating several projects simultaneously with multiple vendors, successfully delivering on time.
Education
concordia college
communication
Member of Belle Canto Choir 1993-1994. Member of Chapel Choir 1994-1997. Activities and Societies: Concordia Chapel Choir 1994-1997
lynette usry's Contact Information
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