Krysten Peek

Color analyst for the NBA Future Starts Now and NBA TV, covering the top high school basketball players in the country.

Covering basketball at all three levels: High school/grassroots, college hoops and the NBA Draft. • Writes analysis and breakdowns on the current players in the NBA Draft cycle, including at least 10 mock drafts in a draft year. • Covers the main scouting events and the college games with scouting notes, analysis and player breakdowns. • Provides human interest stories and player profiles on the top players in the NBA Draft so NBA fans can get to know the player their favorite team might be drafting.

• Conducted interviews with the top high school players in the country and wrote recruiting updates for the premium subscription sites and the national site. Also identified the top one-and-done talent about to hit college and worked closely with Yahoo Sports on future mock drafts. • Worked with the social media team to identify content trends on Twitter and Facebook to maximize exposure for daily content on Rivals.com • Provided all real-time analysis on main events surrounding recruiting like National Signing Day, Nike's Peach Jam, McDonald's All American Game and Nike Hoop Summit.

Rivals.com is the leading recruiting business in the industry with over 200,000 paid subscribers and 160 individual team sites. The video team strives to have highlight reels associated with every top ranked player and provide the best recruiting updates and analysis to all our users. • Launched the original series ‘Recruit of the Week.’ Growing from 100,000 monthly streams in 2012 to over 250,000 streams per month in 2013. One of the top streaming original programs for all Yahoo Media in December 2013. • Grew premium video streams 68% year over year from 2012-2013 and doubled the amount of hoops video content year over year focusing on the top 150 players. • Runs all video programming and strategy for the recruiting season in both football and basketball. Ranging from All-Star season, spring camps, summer AAU basketball, and regular season. • Launched ‘Prospect Picks’ LIVE segment on NBC Sports Network. Streaming the live announcement of the No. 1 football player in the country and 2 other top 20 prospects. The live stream generated over 100,000 concurrents and replays on the Rivals.com, Yahoo Sports and NBCSN networks. • On-site video director for Rivals Camp Series, Under Armour All-American Game and Rivals100 Five-Star Challenge ensuring we cover every angle from live streaming, player interviews, original programming and 1-on-1 highlight reels.

Served as product lead for all horizontal video initiatives across Yahoo!7 Australia including enhancing video engagement, ad integration, and analytics. • Responsible for the editorial voice of the Yahoo!7 Video homepage growing the traffic by 32% in 9 months. • Built and launched 16 networks within the video property providing fresh, compelling content for our users. • Work with the Video Operations Manager to setup internal/external partner video content across the Yahoo!7 Networks. • Working with key video content partners and advertisers to create Branded Networks. • General Project Management including: creative approval process and monthly reporting for Partners. • Day-to-day contact for Yahoo! Inc (US) Video Product Team. • Liaise with AU/NZ video content providers, ensuring feeds are to spec and to requirement.

Programming editor focused on meeting traffic goals and bringing the best content available to our users. Worked primarily with the news copyeditors and the front page editors to surface the best video content each day. • Part of a team that increased Yahoo! News video traffic by over 135% • Worked with a number of content providers that include ABC News, FOX News, CNN, and AP, delivering the best video experience with the widest reach. • Pitched the best video content daily to the front page team and other related properties.

Stayed on top of the latest trends in the business in order to put the most relevant content in breaking news pieces, video segments, and featured article series. • Produced online video segments for CNN’s financial webpage http://money.cnn.com/video/