Konstantina (Nadia) Deliargiri

● Marketing Communications: - Develop Marketing B2B & B2C strategy (ATL/BTL) to enhance brand awareness - Media Planning & Buying, management of the related budget - Manage the organization’s online presence on multiple channels (website, blogs, Social Media, newsletter, media articles) - Oversee the creation of marketing material, from website banners, videos to brochures and reports - Ongoing engagement with Sales, E-Commerce and Trade department to drive alignment across all marketing activities ● Corporate Communication: - Develop the external & internal company’s communication strategy - Build Media Relations across every communication channel & strategic relationships and partner with key industry players, stakeholders, potential sponsors and organizations - Company's spokesperson to the media/ conferences and events - Organize corporate events - Responsible for developing company's crisis communication strategy (compliant with applicable laws, regulations, and contractual client/supplier requirements) ● Sustainability: - Develop company's Sustainability strategy - Develop and deliver the stakeholders’ engagement plan (stock owners, clients, suppliers, media, NGOs, local community, employees) - Responsible for the Donation and Sponsorship policies

● Develop Communications & Sustainability Strategies ● Build strong network of collaborators/ Relationship management (PR/CRM) ● Develop Sponsoring Strategies ● Training in strategies: Establish priorities, manage projects and create workflows to ensure all projects are delivered with quality and accuracy

● Developed the Sustainability and Communication strategy at a national level ● Responsible for the publication of the Sustainability Reports & Socioeconomic Impact studies 2015,2016,2017 ● Represented the company in various Sustainability conferences and organizations ● Developed a strategy for stakeholders’ engagement (media, external partners, suppliers, government, employees) ● Created the Sustainability Communications printed and digital content ● Responsible for the Donation and Sponsorship policies, management of the related budget ● Received many sustainability awards from various NGOs, institutions and awarding bodies ● Developed various Communication and CSR projects to strengthen company’s reputation (20 years celebration program), led the media agency to implement the communication plan ● Participated in the 5th UN Forum for Human and Business Rights as part of the Greek mission, representing Lidl Hellas

● Social Media: - Responsible for Social Media and Corporate Branding strategy (Kick off Corporate Social Media) - Created and Implemented Corporate Social Media Campaigns, Competitions, Paid Ads, Community Management - Managed crisis communications and achieved to build a good brand profile - Received many Social Media Awards (Lidl Hellas ranked No3 and Lidl Cyprus ranked No1 in national ranking of retailers Facebook profile) ● Public Relations: - Represented the company to the media and in various conferences and events as a spokesperson - Created strong links with media to advocate on company’s behalf - Organized corporate events with the participation of media, government and business representatives - Issued press releases, prepared corporate presentations and corporate press material (press kit)

● Employee Relations Management: Internal communication, training support, management of employees’ engagement, team building events, conflict management, advisor on people issues to MoB, supervision of on- boarding procedure ● Recruitment Marketing: Development, implementation and supervision of the Employer Branding Strategy, CV Screening, management of job applications ● HR Project Management: Coordination and implementation of several HR projects (PPM and ARIS software), analysis of data to drive organizational strategic objectives

● Developed and implemented company's marketing strategy and advertising campaigns (Radio, TV and print media) ● Designed the weekly leaflets, in-store brochures and posters ● Managed the corporate website content (CMS) ● Competitor analysis

● Media liaison ● Press conference organization ● Correspondence and contact management ● Document translations (English-Greek-German)

Business Project, Corporate Strategy, Export Strategy, International Business Management, International Marketing Investigation, International Marketing Management, Management of Human Resources, Managerial Accounting and Business Analysis, Marketing, Marketing Communications, Research and Statistics for Management