Kelsie Montz

Digital Marketing Specialist @ L2 Brands

About

Dynamic and results-oriented marketing professional with a Bachelor of Business Administration in Marketing. Experienced in digital marketing, social media management, and SEO optimization. Skilled in using marketing tools such as Hootsuite, Adobe Photoshop, and Mailchimp. Developed strong communication and analytical skills through various freelance marketing roles, including a marketing internship in London, UK during a study abroad trip. Eager to leverage my skills and passion for marketing to contribute to a dynamic team, drive business growth, and create innovative strategies that resonate with audiences.

Country

United States

City

Philadelphia

Industry

Marketing & Advertising

Skill

Canva, Adobe Creative Suite, Hootsuite, HubSpot, Mass Email Marketing, Email Newsletter Design, Email Distribution, Community Management, Social Media Content Creation, Content Strategy, Copywriting, Search Engine Optimization (SEO), Analytical Skills, Content Marketing, Keyword Research, Caregiving, Time Management, Creative Problem Solving, Communication, Influencer Marketing

Experience

Digital Marketing Specialist

L2 Brands

2024-9 - Present · 2 yrs 1 mo

Caregiver

2023-9 - 2024-10 · 1 yr 2 mos

Silver Spring, Maryland, United States

• Implemented behavior management strategies to support the individual's emotional growth, fostering a positive and nurturing relationship. • Created a structured and supportive environment for the individual to promote independence. • Managed challenging behaviors using positive reinforcement techniques to promote positive habits. • Facilitated recreational activities tailored to the individual's developmental level and interests.

Email Marketing Specialist

Freelance

2024-3 - 2024-5 · 3 mos

Remote

• Wrote compelling copy and crafted visually appealing layouts to increase open rates and user engagement. • Designed and developed engaging newsletter templates that aligned with client’s branding and objectives. • Stayed updated on email marketing trends and best practices to implement strategies for newsletter. • Conducted market research and competitor analysis to identify opportunities for improvement and innovation in newsletter content and design.

Search Engine Optimization Consultant

Northwestern Mutual

2023-8 - 2023-8 · 1 mo

Remote

• Collaborated with website administration to understand company website guidelines and expected results. • Completed a comprehensive website audit to uncover opportunities for enhancement and refinement. • Enhanced website's SEO performance by meticulously fine-tuning descriptions, headers, and image attributes to improve organic search rankings.

Social Media Marketing Intern

Truffle Social

2022-7 - 2022-9 · 3 mos

London, England, United Kingdom

• Developed and managed four day-to-day social media content calendars to deliver content to audience. • Created relevant and engaging photo, video, and written content for agency and agency’s clients. • Collected and analyzed data and confidently reported findings to superiors. • Recommended solutions and insights to superiors based on campaign data to improve performance. • Monitored and responded to real-time social media interactions while maintaining brand voice. • Assisted with execution of content strategies for six clients, resulting in a 20% growth in follower base.