Julien RICETTI

Senior Partner Development Manager leading a portfolio of 150+ mid-market and national accounting firms, owning executive-level relationships and driving measurable revenue growth across Intuit’s partner ecosystem. • Manage and grow a $24M ARR partner portfolio by partnering directly with firm owners, Managing Partners, and C-level executives to align Intuit’s solutions with firm-wide growth, profitability, and operational objectives. • Delivered a +20% year-over-year increase in ARPC (average revenue per customer) by driving strategic adoption, expansion initiatives, and long-term partner enablement programs. • Lead complex, multi-stakeholder conversations with executive decision-makers to influence technology investment decisions and secure long-term commitment within the Intuit ecosystem. • Design and execute partner development strategies focused on identification, recruitment, onboarding, and enablement of high-potential mid-market and national firms. • Act as a trusted strategic advisor to senior leadership, supporting partners’ go-to-market strategy, business transformation initiatives, and sustained ROI. • Collaborate cross-functionally with sales, product, and enablement teams to scale best practices and maximize partner performance at a national level.

Bilingual Account Executive driving consultative SaaS sales and strategic advisory for accounting and bookkeeping firms, from SMB to growing mid-market practices. • Executed consultative, value-based sales cycles with firm owners and senior decision-makers, positioning Dext as a strategic growth and efficiency partner. • Led product demonstrations, webinars, and in-person events tailored to executive and owner-level audiences. • Closed 400+ new business deals over 2.5 years, significantly contributing to sustained monthly recurring revenue growth. • Built and scaled Dext’s Quebec customer base, representing over 80% of the regional portfolio through new logo acquisition and expansion. • Collaborated cross-functionally to align sales strategy with product positioning and market needs.

Co-Founder and Entrepreneur responsible for business strategy, partnerships, and commercial growth of an experiential events company in Medellín, Colombia. • Designed and executed the company’s end-to-end business plan, from market entry to revenue generation. • Built and managed 10 strategic partnerships with local influencers and businesses to accelerate brand visibility and customer acquisition. • Planned and delivered 5 large-scale promotional events (150+ attendees each), driving rapid brand adoption. • Generated and delivered 100+ private corporate and group events in 2 years, establishing a profitable and scalable local operation.

• Generated +30% of leads and new business through phone calls and company visits • Organized and co-animated around 8 software demonstrations per month • Negotiated and signed about 25 deals per year from needs discovery to final signature • Upgraded versions and modules of 40% of my customers portfolio in less than 3 years • Gained +66% of annual sales from 750 K$ on year 1 up to 1,25 M$ at the end of year 3.

• Piloted a 5 years worldwide sales plan : forecasted sales and new business acquirements on a daily basis • Maintained a +3% increase of product’s pricing strategy in collaboration with financial managers • Followed up company manufacturing progress to fit customer future deliveries deadlines • Achieved 85M$ of new business in 2012 (worldwide sales force performance).

• Developed a new market segment by adding 15 industrial companies to our core customers • Organized a workshop to promote the company’s services that helped sign 3 new customers and 2 partnerships • Created 3 new marketing tools to support the sales team (PPT presentations, product displays, pitch books) • Performed 30K$ of Sales in 1 year of activity (exclusively New Business).