José Rafael Batista

Key Responsibilities: *End-to-end management of Amazon US marketplace accounts, overseeing sales performance, pricing strategy, and inventory levels for 55+ SKUs. *Creation, optimization, and ongoing maintenance of product listings, including titles, bullet points, descriptions, backend keywords, and visual assets to improve ranking and conversion rate. *Continuous monitoring of Buy Box ownership, listing health, account compliance, and key performance metrics, ensuring alignment with Amazon policies and best practices. *Execution and analysis of A/B testing (Manage Your Experiments) to optimize listings, creatives, and conversion rates based on data-driven insights. *Advanced market, keyword, and competitor research using Junglescout, and Amazon Brand Analytics to identify growth opportunities and optimize product positioning. *Management and resolution of cases with Amazon Seller Support, handling account issues. *Collaboration with PPC, SEO, Content, Design, and Sales teams to align Amazon strategy with overall brand and revenue objectives. *Planning and execution of Amazon Advertising strategies (Sponsored Products, Sponsored Brands), optimizing campaigns to maximize ROAS and overall profitability. *Ongoing analysis of sales performance, conversion rates, and advertising metrics to adjust strategies and maximize ROI. *Coordination with logistics and supply chain teams to ensure product availability, prevent stockouts, and maintain optimal fulfillment performance.

Key Responsibilities: *International Strategy Development: Collaborate on strategies across operations, production, and marketing to expand global brand presence. *Performance and Market Analysis: Optimize commercial strategies through sales reports, market data, and demographic research. *Client Relationship Management: Strengthen partnerships with distributors, draft communications, and design sales promotions for international markets. *Presentation and Reporting: Develop reports and presentations to track strategy progress and results. E-commerce: *Operations Management: Manage pricing, inventory, replenishment, and shipping logistics. *Sales Analysis and Strategy: Analyze sales and returns, prepare projections, and implement optimization strategies. *Advertising and Revenue Growth: Plan and manage ad campaigns, analyze ROI, and reconcile billing to ensure revenue targets are met.

*Receive and analyze requests for authorization of documents presented by those interested in being an Authorized Economic Operator. *Carry out a purge of applicants for authorized economic operator certification with the other control institutions. *Rate compliance with the requirements demanded by the OAS of the Dominican Republic of each application submitted.

*Customer service. *Handling sensitive information. *Staff assessment.

*Transportation logistics. *Vehicle park performance analysis. *Time management.