Jessica Xu

Head of Product @ Little Blueprint Inc.

About

I am a Director-level Product Leader with 10+ years of experience scaling SaaS and AI-powered platforms that have driven $30M+ ARR, increased adoption by 33%, and reduced onboarding effort by 70%. I’ve led product strategy and execution across enterprise and climate tech, combining technical depth with a track record of measurable business outcomes. ⸻ Highlights of my Career: • Built a financial planning and budgeting solution that generated $15M+ ARR and was adopted by 600+ enterprise customers. • Repositioned a billing platform to target enterprise clients, increasing revenue from $800K → $4M ARR in 2 years. • Delivered a cloud cost management extension that secured lighthouse customers and drove $10M+ revenue in its first year. • Created an emissions management platform that cut customer onboarding effort by 70% and converted 33% of early adopters into paying customers. • Designed AI-driven SaaS workflows that delivered 400+ personalized user interactions across 12 core customer scenarios in the first 4 months. ⸻ Areas of Expertise: Product Strategy | SaaS Growth | AI/ML Integration | ARR Expansion | Go-to-Market Strategy | Product Roadmap | Agile Delivery | RAG Pipelines | Data-Driven Decisions | OKRs | Customer Research | Persona Frameworks | Pricing & Packaging | Team Leadership | Cross-Functional Alignment | Stakeholder Management ⸻ I am a results-driven product leader passionate about turning complex ideas into scalable products that deliver measurable impact. Looking forward to connecting with executives, product leaders, and innovators in SaaS and AI.

Country

United States

City

Greater Seattle Area

Industry

Information Technology & Services

Skill

Product strategy, Vision setting, Market analysis, Competitive positioning, Business cases, ROI analysis, Portfolio management, Roadmap prioritization, GTM strategy, Growth strategy, Business alignment, Stakeholder management, Product lifecycle, MVP launches, Agile delivery, Scrum leadership, Sprint planning, Program management, Release planning, Launch execution, Process scaling, Risk management, Customer research, Voice of Customer, Journey mapping, Persona frameworks, Data analysis, Metrics-driven decisions, KPIs, OKRs, Experimentation, Hypothesis testing, Forecasting, Scenario planning, Financial modeling, SaaS platforms, Multi-tenant systems, IAM, RBAC, SSO integration, API strategy, Data pipelines, ETL automation, AI products, RAG pipelines, LLM integration, Machine learning, Enterprise integrations, ERP systems, EHR workflows, Cloud platforms, Executive alignment, Board communication, Team building, Organizational scaling, Mentorship, Coaching, Career development, Cross-functional influence, Change leadership, Culture building, Roadmapping, Prioritization, PRDs, MRDs, Product discovery, Design thinking, Pricing strategy, Packaging, Partner management, Ecosystem strategy, Customer feedback, Continuous discovery, Win/loss analysis, Sales enablement, Artificial Intelligence (AI), Child Development, Strategic product leadership, Early-stage growth mindset, Technical fluency (esp. AI/LLM), User-centered execution, Business Development, Strategic Planning, Conflict Resolution, Customer Empathy, Decision-Making Under Uncertainty, Management, Stakeholder Management, Product Offerings, Organizational Alignment, Business Requirements, Priority Setting, Sales Enablement, Defining Product Requirements

Experience

Head of Product

Little Blueprint Inc.

2025-4 - Present · 1 yr 6 mos

Seattle, Washington, United States

I lead the product development of Little Blueprint — an AI-powered parenting companion that helps families navigate the toughest moments of raising 4 to 12-year-olds. Little Blueprint takes the guesswork out of parenting with real-time, personalized guidance grounded in child development science. It offers targeted suggestions and scripts for everyday challenges, plus insights into each child’s unique personality and perspective. Parents replace trial-and-error with empathetic strategies that reduce stress and build stronger connections. With tailored support, they gain confidence, reclaim time, and nurture growth aligned with their family values. I lead product, AI architecture, and early growth design, focusing on experience strategy, personalization logic, and in-product conversion. We’re piloting with early users to refine the product experience and demonstrate real impact as we prepare for external funding.

Head of Product

Climate Vault Solutions

2023-1 - 2025-3 · 2 yrs 3 mos

I led the product development and launch of all three software offerings, designed to deliver exceptional market fit through thoughtful, user-centric design and rigorous engineering. Our products were strategically guided by deep market research and early adopter insights, ensuring we directly addressed customer needs. I collaborated closely with the Executive Leadership Team to align product vision and business objectives, driving UX processes that prioritized user experience and satisfaction. Leveraging my engineering background, I implemented disciplined, Jira-driven product development workflows to boost efficiency, streamline collaboration, and consistently meet launch milestones. Additionally, I spearheaded a cultural transformation toward proactive, data-driven decision-making, building a high-performing Product & Engineering organization known for strategic vision and technical excellence. These combined efforts resulted in successful product launches, setting a strong foundation for continued company growth and innovation.

Manager of Product Management (Principal)

Apptio, an IBM Company

2020-6 - 2023-1 · 2 yrs 8 mos

Bellevue, Washington, United States

Managed a team of three Product Managers focusing on Cloud Financial Analysis, Identity and Access Management, Apptio UI platform, external/internal provisioning platform, and product integrations.