Jay Park

Product Lead | Brity Automation Led product strategy, go-to-market execution, and ecosystem growth for Brity Automation, Samsung SDS’s enterprise automation platform. Drove the platform’s evolution from traditional RPA to Hyperautomation and Agentic AI, supporting enterprise customers across Financial Services, Manufacturing, Public Sector, and Service industries. Key responsibilities and achievements: • Defined product vision, portfolio strategy, and GTM roadmap across RPA, BPA, Document AI, and Agentic AI capabilities • Led enterprise AI transformation initiatives by aligning product strategy, customer requirements, partner ecosystems, and market opportunities • Built and expanded strategic partnerships across system integrators, consulting firms, technology providers, and channel partners • Supported enterprise customer acquisition, expansion, and value realization through executive engagement and large-scale transformation programs • Drove analyst relations and market positioning efforts, contributing to continued recognition in leading industry evaluations • Directed the transition from Hyperautomation to Agentic AI, introducing enterprise-ready automation agents, AI-powered workflows, and intelligent document processing capabilities • Served as a key spokesperson for Samsung SDS’s Enterprise AI and Automation strategy through industry conferences, executive briefings, media interviews, and customer events

Enterprise AI Product Manager Led product strategy and business development initiatives for Samsung SDS’s Conversational AI and Intelligent Automation portfolio, supporting large-scale enterprise transformation programs across global customers. Key responsibilities and achievements: • Managed the strategy and commercialization of Brity Assistant and related AI-powered enterprise solutions • Led enterprise Conversational AI initiatives across Manufacturing, Financial Services, Retail, and Customer Service domains • Defined and executed global deployment strategies for Samsung Electronics’ customer service automation programs across 11 countries and 9 languages • Contributed to the successful adoption of AI-powered employee and customer support platforms within large enterprise environments • Developed enterprise AI service roadmaps, integrating conversational AI, workflow automation, OCR, speech technologies, and analytics platforms • Collaborated with business, technology, and delivery teams to drive AI adoption and operational transformation initiatives • Supported Samsung SDS’s broader AI business strategy through market analysis, solution planning, and portfolio development

Corporate Strategy Manager & Internal Venturing Led innovation, entrepreneurship, and corporate strategy initiatives focused on new business creation, startup collaboration, and long-term growth opportunities for Samsung SDS. Key responsibilities and achievements: • Designed and operated Samsung SDS’s internal venturing and open innovation programs, supporting the identification and incubation of new business opportunities • Managed startup engagement initiatives, fostering collaboration between emerging technology companies and Samsung SDS business units • Evaluated market opportunities, technology trends, and strategic investment areas to support executive decision-making • Contributed to enterprise-wide strategic planning, market intelligence, and growth strategy development • Worked closely with senior leadership to assess future business opportunities and emerging technology ecosystems • Supported the development of innovation frameworks that encouraged entrepreneurship, experimentation, and cross-functional collaboration across the organization

Network Engineering & Service Delivery Manager Managed large-scale telecommunications infrastructure and enterprise network operations, supporting mission-critical communication services for major customers across Korea. Key responsibilities and achievements: • Delivered network engineering, deployment, and operational support for carrier-grade telecommunications infrastructure • Managed backbone network operations, service quality, incident response, and performance optimization initiatives • Collaborated with cross-functional technical and business teams to ensure service availability and customer satisfaction • Supported large-scale customer projects involving network integration, implementation, and operational transition • Worked directly with enterprise and public-sector customers to address technical requirements and operational challenges • Developed expertise in complex technology environments, stakeholder management, and large-scale service delivery This experience provided a strong foundation in enterprise technology, customer engagement, and operational excellence that later evolved into product strategy, business development, and enterprise AI transformation leadership roles.