Ilya Fursov

Domain manager, GameDev & iGaming @ Facescent (by Joy Ads)

About

The creator economy is evolving, but working with traditional influencers still means unpredictable costs, scheduling conflicts, and brand reputation risks. What if your top-performing influencer worked 24/7, never caused a scandal, and was 100% owned by your brand?At Facescent (part of the Joy Ads), we build bespoke, hyper-realistic, in-house AI influencers tailored specifically to your brand's DNA. We help companies scale their social media presence and engagement using cutting-edge Generative AI.As a Senior Product Manager, I oversee the end-to-end development of our AI-avatar solutions. I bridge the gap between our ML/AI engineering capabilities and the direct business needs of our clients, ensuring a seamless, high-quality, and scalable product.What we do at Facescent:🔹 Custom AI-influencer creation & character design🔹 Consistent content generation (images & video)🔹 Strategic integration into your current marketing funnelReady to see how an AI influencer can transform your brand's digital presence?📩 Drop me a DM or book a quick intro call (link in the Featured section).

Country

Kazakhstan

City

Almaty

Industry

Information Technology & Services

Skill

Развитие бизнеса

Experience

Domain manager, GameDev & iGaming

Facescent (by Joy Ads)

2026-3 - Present · 7 mos

Facescent is a specialized agency building custom, hyper-realistic AI influencers for brands, allowing them to fully own and control their social media presence. Key responsibilities & impact: Driving the product vision and roadmap for our AI-influencer creation tools and B2B services. Managing the delivery process to ensure high-fidelity, consistent character generation that aligns with client brand guidelines. Optimizing internal operations and ML pipelines for faster time-to-market. Collaborating directly with founders and clients to iterate on product features based on real market feedback.