Guilherme Barros Barreto

• Strategy development for private label brands at one of Brazil's largest food retailer

• Led a zero-based budgeting and organization redesign initiative in Uruguay’s largest soft-drink bottler leading a team of 5 consultants • Led a nurse, physiotherapist and image diagnostic center productivity improvement program in one of Brazil’s largest hospitals

• Led a nurse productivity improvement pilot in one of Brazil’s largest hospitals • Led an in-year cost reduction initiative for a global CPG company focusing on reverse and promotional logistics and packaging costs • Led Chocolate’s trade marketing strategy development in Brazil for a global CPG • Designed the 10 year strategy for a major infrastructure holding • Defined category performance improvement initiatives (shelf space, number and type of products, suppliers to acquire from and sourcing strategy) for a regional construction, furniture and electronics retailer • Redesigned the relationship model and negotiation strategy between a major beer manufacturer and its key retail accounts • Developed a cost-to-serve model for a major beer manufacturer • Evaluated the operational strategy and designed an action plan for a major beer manufacturer after its acquisition • Benchmarked the support areas efficiency of Brazil’s leading cement producer • Defined the market entry strategy into Brazil for a Telecom player • Evaluated how members of an IT & Telecom association could participate as FIFA’s Soccer World Cup and IOC’s Olympic Games suppliers

• Supported the development of the sustainable strategic sourcing methodology and implemented it for a major Brazilian cosmetics company • Supported a strategic sourcing program for a global pulp and paper producer • Led a process redesign and sourcing assessment for an EPC company • Earned a fast-track promotion to Sr. Business Analyst (15 months)

• Studied the cross-selling potential for 6 business units of a major Brazilian bank • Evaluated potential data service providers for a major card acquirer • Led a fast strategic sourcing program that led to R$30 MM in savings for a major food manufacturer

• Support to the team in the elaboration of financial analysis; gathering and organization of data and information of the client; development and evaluation of economical-financial models; support in the preparation and presentation of reports to the client. • Supported a global strategic sourcing assignment for a beauty, household, and personal care products company with quantitative analyses

Promotion and commercializing of amateur and collegiate rugby events, promotion of rugby in schools and colleges, importing and commercializing of rugby materials and equipment. Trainee in the financial area, dealed with cash-flow planning, investment analysis, importation of goods, marketing and sales. Took part in the Business Plan and in start-up of the company. 20hrs/week.