Farah Nur Asra Ismail
Marketing Associate @ Hyundai-Sime Darby Motors Sdn. Bhd.
Malaysia
Batu Caves
Financial Services
Search Engine Optimization (SEO), Marketing Support, Google Analytics, Google Ads, Marketing Communications Planning, Content Planning, Malay, Marketing Communications, Spoken English, English, Interpersonal Communication, Microsoft PowerPoint, Teamwork, Social Media, Branding, Press Releases, Microsoft Office, Public Relations, Presentation Skills, Communication
Experience

Marketing Associate
Ara damansara
• Event Documentation & Compliance – Managed event-related documentation, including contracts, permits, and schedules, ensuring accuracy and alignment with company policies. • Strategic Partnerships & Media Collaboration – Worked closely with media agencies, vendors, and creative teams to plan and execute promotional activities and campaigns. • KOL & Media Test Drive Management – Identified, coordinated, and managed Key Opinion Leaders (KOLs) and media partners for exclusive test drive experiences, ensuring engaging and authentic content creation. • Influencer & Content Marketing – Built strong relationships with influencers and media partners to create compelling content that showcased Hyundai products and events. • Brand Visibility & Experiential Marketing – Developed creative strategies to amplify brand awareness through influencer collaborations, media test drives, and experiential marketing initiatives. • Social Media & Content Creation – Worked closely with designers to develop engaging visuals for social media. Coordinated video and photo shoots to produce high-quality campaign content. • Copywriting & Messaging – Crafted compelling copy for social media, marketing materials, and promotional campaigns to enhance audience engagement. • Performance Analysis & Reporting – Conducted post-event evaluations and analyzed key performance metrics, preparing detailed reports to measure success and identify areas for growth. • Budget & Cost Management – Assisted in budget planning and tracking to ensure cost-effective event execution while maintaining high-quality standards. • Cross-Functional Coordination – Collaborated with internal teams to streamline communication and ensure alignment on event. • Inventory & Asset Management – Managed marketing materials, branded merchandise, and event-related assets to ensure availability and effective distribution.

Marketing Executive
• Concerts & Events – Oversee marketing efforts that drive audience engagement and ticket sales. • Creative Marketing & Branding – Work closely with designers to develop compelling ad campaigns and promotional materials. • Social Media Ad Boosting – Execute targeted ad boosts to increase visibility and audience reach. • Social Media Management – Plan and manage social media content to enhance brand presence and engagement. • Flybot Comic Promotions – Leverage creative storytelling and digital strategies to expand the audience for Flybot. • Results-Driven Approach – Focus on maximizing impact through strategic marketing, innovative campaigns, and audience engagement.
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