Emebte Atanaw

-Founded THREESIXTY, a community-focused event and lifestyle brand expanding across Washington DC and New York City, where every event gives back to a local nonprofit and uplifts small businesses and creatives through curated nightlife, wellness, and cultural experiences. - Built brand partnerships with Fortune 500 companies (Red Bull, Smartwater, Arlo Hotels) and collaborated with 30+ local nonprofits, venues, and content creators, increasing event visibility and community impact. - Develop and execute end-to-end event operations, including budgeting, sponsorship management, talent booking, vendor negotiations, and onsite logistics, consistently delivering high-quality events on time and within budget. - Curate and produce events ranging from volunteer initiatives to 5K runs and holiday givebacks, attracting 250+ attendees per event on average and positioning THREESIXTY as both a cultural hub and a community partner. - Launched a viral TikTok campaign that grew the brand’s following 1,000+ within 24 hours, demonstrating strong audience engagement and digital growth potential

- Elevated the business to Michelin Guide recognition (2023 & 2025) and Eater Top Restaurants (2023-2025) while achieving profitability within 2 years of launch - Manage all administrative functions, including employee scheduling, training, inventory management, menu planning, pricing, and vendor relations optimizing workflows and enhancing operational efficiency. - Developed and executed brand strategy, driving growth through viral social media campaigns, including a 2025 TikTok with 500K+ views and 150K interactions, a viral tweet with 123K+ interactions, and multiple collaboration post with Yelp, significantly boosting brand visibility - Negotiated 10+ vendor contracts, securing favorable terms, including pricing, delivery schedules, and payment structures, ensuring alignment with operational goals. - Led cross-functional initiatives to improve workflow, including streamlining billing and expense management processes, contributing to a 10% cost reduction. - Used software such as Adobe Photoshop, Canva, and other website builder software to create a Yelp, Google business review, GoDaddy Website, Instagram, and Facebook Business.

- Led 9+ teams and directors across the U.S. and Canada, acting as the head liaison to stakeholders and ensuring alignment with Google's business objectives. - Served as the primary contact for over 150+ vendors, handling all on-boarding, purchase orders, invoices, and legal contracts, while fostering cross-functional collaboration with finance, legal, and marketing teams - Managed a $90M+ budget across 9 teams, optimizing costs through data tracking and quarterly analysis, resulting in significant savings. Led end-of-year analysis, providing headcount planning insights to senior leaders and improving team compliance for future budgets - Spearheaded the Google Public Policy Fellowship program, hosting 50+ networking events annually for tech-policy experts, government stakeholders, and students to discuss the latest developments in AI, content moderation, and privacy issues

▪ Ensured that the plans and duties of the organization are carried out ▪ Contacted all members and inform them about committee actions, on time ▪ Won President of the Year for the North Atlantic Region in Spring 2021

▪ In charge of creating posts on all social media platforms (Instagram, Twitter, Facebook, Online website) ▪Proficient in using customization websites such as Adobe Illustrator, and Canva to make event flyers/planning

▪ Coordinated and was in charge of multiple daily financial operations and managed and organized confidential files and records ▪ Worked closely with financial manger, excited various administrative tasks, and assisted in the development and management of annual budgets.

▪Conducted 40+ interviews with public policy organizations, faculty, and students about local community engagement, and wrote scholarly articles based on the collected information, which were published on the official website and viewed over 1,000 times per article. ▪Informed the student population on voting efficacy and provided information about candidates to encourage voter participation, supporting a nonpartisan team that coordinates with election authorities, think tanks, human rights organizations, to promote a free and open democracy. ▪Trained 50+ community-engaged classes on using the community hours website, ensuring compliance with service requirements and enhancing civic engagement. ▪Organized community event logistics (partnerships, registration, on-site supervision) for 10 events with over 3,000 participants, resulting in a 35% increase in participation in civic engagement and public service.

▪ Created and executed the marketing strategy for the organization. Specifically developing a cohesive design in the Black Student Union Newsletter and The GW University Calendar. ▪ Crafted and maintained the social media impact on platforms like Instagram, Twitter, and Facebook. ▪Created the Black Student Unions first-ever Marketing team, supervised, and scheduled meetings

▪ Supported budget planning and financial tracking for community engagement programs, ensuring compliance with internal financial processes and optimizing cost-efficiency for outreach initiatives. ▪Onboarded 5,000+ new users through the execution of targeted community events and promotional campaigns, contributing to the retention and growth of the rider base. ▪Coordinated logistics for 15+ community events, with attendance exceeding 3,000 participants, resulting in a 25% increase in the local user base and helping secure the renewal of a key scooter permit in DC. ▪Collaborated with local policymakers to enhance sustainability practices, strengthening Skip’s reputation and ensuring a 20% increase in local brand recognition.