Dilek Eker

Specialties: * The corporate communication, marketing communications, brand and event management and digital marketing strategy that support the business objectives * Managing the new product development process and product launches/relaunches * Analyzing market, consumer, and competitive landscapes for strategic insights * Analyzing and interpreting the results of market research results (e.g. Nielsen, Ipsos) * Managing product profitability, profit & loss, and marketing budgets. * Brand management and strong relationship with media, establishing strategy with media, * The third party, agency relations and media relations * Pricing and profitability analysis * Product managing * Managing company e-commerce website and online marketplaces and managing stock inventories. * Including agency evaluation and selection and managing the advertising, PR and media buying activities * The communication budget and the annual strategic communication plan * All the internal and external communication * The market research and the competitors analysis activities * Content management and editor of corporate publications * The trademark protection