Didem Kartal

Senior Corporate Communication Unit Manager @ Eti

About

As Senior Corporate Communication Unit Manager at Eti, the focus is on delivering impactful external communications, spearheading corporate social responsibility initiatives, and aligning strategic communication plans with organizational goals. Contributions include developing robust PR strategies and managing events that amplify brand presence and values. This role emphasizes collaboration and precise execution to foster a strong corporate identity. Prior to Eti, worked as PR & Communication Manager at GoStudent, where efforts supported brand positioning and media engagement in Turkey. Previous experience at Medyaevi İletişim involved managing communication activities for global brands like P&G, PepsiCo, and MediaMarkt, showcasing expertise in influencer relations, sponsorships, and CSR campaigns. Motivated by a commitment to crafting meaningful narratives and fostering stakeholder connections.

Country

Türkiye

City

Istanbul

Industry

Food and Beverage Services

Skill

External Communications, Corporate Social Responsibility, Presentations, Social Media Content Creation

Experience

director

medyaevi

director

msl turkey

2015-2 - Present · 11 yrs 8 mos

account executive

leo burnett istanbul

2010-4 - 2013-9 · 3 yrs 6 mos

* April 2010 * LeoBurnett / Leo PR / MSL Group Account ExecutivE Development & Management of PR Plans of the following companies; * World Gold Council * NBA * HTC * Press Release localization and distribution, media follow-up * To arrange and manage Sponsorships * Organizing and Managing Events, Press Conferences, Organizations, BTL Activities * Monitoring media and reporting * Development of a corporate communications of activities * Prepare budget of activities, events, organizations * Content managing of Brand Facebook pages

marketing communication manager

yeşil kundura

2013-10 - 2015-1 · 1 yr 4 mos

* Localizing new product opportunities for Turkey, demand for potential products, and customer needs and insights. * Overall marketing communication strategy and execution of plans for Caterpillar, Harley Davidson and all existing brands. * Working with product development teams to support new product development. * Managing launch campaigns for new products. * Ensuring effective, branded marketing communications including the company website, print communication, and advertising. * Managing media and marketing staff. * Analysis of the effectiveness of all marketing efforts * Reporting and analysis corporate and competitor’s marketing communication actions. * Key Accounts: * Caterpillar Inc: October 2013 - ongoing * Harley Davidson : October 2013 - ongoing * Yeşil Kundura: October - ongoing * Ccilu: November 2013 – ongoing