Dhriti Malviya
Brand Manager @ L'Oréal
India
Mumbai
Marketing & Advertising
Digital Marketing, Market Research, Marketing Strategy, Data Analytics, R Programming, Research, Consumer Research, Consumer Behavior, Strategy, Psychology, Marketing, Customer Relationship Management (CRM), Tableau, Microsoft Access, Microsoft Excel, Microsoft Office, SAS , Customer Analytics, Marketing Analytics, Qualitative & Quantitative Research Methodologies
Experience
Brand Manager
L'Oréal
Mumbai, Maharashtra, India
Assistant Brand Manager
L'Oréal
Mumbai, Maharashtra, India
Assistant Sales Manager
L'Oréal
Lucknow, Uttar Pradesh, India
Management Trainee
L'Oréal
Mumbai, Maharashtra, India
Management Consulting Intern - US Advisory
PwC
Bengaluru, Karnataka, India
Customer Strategy
Graduate Analyst
JPMorganChase
Mumbai Area, India
Process Innovation and Liquidity Management for Fortune 500 clients, as part of the Corporate and Investment Bank.
Marketing Analytics Trainee
Cimpress
Montpellier Area, France
Worked on solving the problem of customer churn for Cimpress' business in France - Exaprint. Built a customer churn model using predictive modelling to identify clients most at risk of attrition, their reasons for attrition and probable time of attrition.
Marketing Analyst
Qrius (formerly The Indian Economist)
Mumbai Area, India
Worked on a consulting thesis in the area of Psychology of Persuasion as applied to Product Marketing. Also worked on increasing app engagement and download rates.
Summer Research Intern
Florida International University: Applied Research Center
Miami/Fort Lauderdale Area
Developed a sentiment analysis model to understand and analyse consumer behaviour towards specific American airline companies.
Education
Indian Institute of Management, Kozhikode
Case Competitions: National Runners-Up & PPO Awardee: L’Oréal Sustainability Challenge National Finalist (Top 5) & PPI Awardee: Reckitt Global Challenge National Runners-Up: HUL Digital Design Challenge National Semi-Finalist: Colgate Transcend Campus Finalist: Mondelez Maestros
SDA Bocconi
Arts Management and Administration
SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
Marketing
Lilavatibai Podar Sr Secondary School
R. N. Podar School
Dhriti Malviya's Contact Information
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