Dani Aquilina

Reporting to the Managing Director, I lead the end-to-end retail portfolio with accountability across Merchandise, Marketing, Supply Chain, Retail Operations, and eCommerce. I am responsible for defining and executing the integrated retail and digital strategy to drive sustainable growth, margin expansion, and customer loyalty across the store network and online channels.

Accountable for developing the property and growth strategy for the logistics operations in Oceania.

Reporting to the CEO with accountability for driving the vision and execution of corporate services including the critical functions of strategy, safety, HR, property, procurement and ESG.

Reporting to the CEO accountable for leading the day to day operations across all operating segments including Port Logistics, Warehousing, Fulfillment and Distribution. Tasked with leading strategy development with a focus on delivering growth whilst streamlining operational efficiency.

Accountable for all operating functions including Store Operations, Supply Chain, New Store Development and Space Optimisation. Additional accountability for Business Optimisation, designed to optimise operational costs and support business growth requirements

As the CEO I was tasked with developing and leading a stabilisation plan to improve company profit. Accountable for the day to day management of the business including safety and governance and the development and adherence to a company budget as approved by the Board of Directors.

Tasked to establish and lead the Strategy & Innovation capability, my role focused on identifying, advising and implementing strategic business initiatives across operations, supply chain, product introduction, e-commerce and digital transformation to create breakthrough growth and shareholder value.

Tasked to amalgamate the newly unified Supply Chain & Planning function, I held accountability for all aspects of procurement and the supply chain network, including three distribution centres, domestic and international freight. With full strategic planning and P&L responsibility for a multimillion-dollar supply chain operation, I provided leadership to seven direct reports and a wider team of 200, servicing more than 350+ stores across Australia. Throughout, I focused on cost optimisation, developing a framework to innovate planning processes and capabilities across sales, operations, merchandise and inventory.

A transformational role, I was tasked by the CEO to manage the supply chain from receipt of goods across Asia and Europe through to domestic distribution, establishing a best-practice environment to meet service, cost and safety targets. With full responsibility for strategy and operations, I managed tendering processes and renegotiation of domestic and international partnerships with a focus on simplifying and reducing complexity across the supply chain network. My leadership remit included full P&L responsibility (multimillion-dollar), five direct reports and over 200 indirect reports, servicing more than 350 stores.

As GM, Distribution, I managed all aspects of the domestic logistics operation, including three distribution centres and freight transportation into retail outlets and support depots. Focused on delivering cost savings and exceeding growth and profit targets, I established new business strategy and structure across logistics infrastructure, workforce, processes and technology. I led four direct reports and over 200 indirect reports, creating employee development programs and performance management frameworks to nurture top talent, enhance customer service, operational efficiency and safety culture.