Danielle Rose

Danielle Rose

VP, Digital & Marketing Center of Excellence | Mars Pet Nutrition North America @ Mars

About

Marketing and eCommerce leader with over 20 years of experience leading data-driven activations across paid, earned, shared and owned. My passion lies in crafting exceptional consumer experiences that resonate with today's dynamic landscape, consistently positioning brands for growth and deeper engagement.

Country

United States

City

Nashville Metropolitan Area

Industry

Consumer Goods

Skill

Paid Media Strategy, Consumer Journey Mapping, TikTok Shop, User Experience (UX), Business-to-Business (B2B), Customer Marketing, Data Analysis, Business Analysis, Data strategy, Digital Innovation, Media Planning, E-commerce, Social Media Marketing, SEM, Online Marketing, SEO, Business Development, Customer Service, Email Marketing, Marketing

Experience

Mars

VP, Digital & Marketing Center of Excellence | Mars Pet Nutrition North America

Mars

LinkedIn
2025-1 - Present · 1 yr 9 mos

Nashville Metropolitan Area

Head of Mars Pet Nutrition Digital and Marketing Center of Excellence Team overseeing Paid Media, SEO/AEO/GEO, CRM & Data, Recruitment, Digital Experience, Content Production, and Marketing Enablement. Drive Paid, Earned, Shared, and Owned strategy across seven petcare brands: PEDIGREE®, IAMS™, NUTRO™, CESAR®, TEMPTATIONS™, SHEBA®, and GREENIES®.

L'Oréal

Vice President Consumer Activation | Maybelline New York

L'Oréal

LinkedIn
2021-10 - 2024-9 · 3 yrs

New York, United States

Head of Maybelline Consumer Activation, inclusive of digital platforms and services, media, CRM, and data driven experiences. Specialize in go-to-market strategy and website platform optimization. Forward thinking, results-driven beauty executive who is passionate about creating unique consumer experiences to meet the needs of today's ever-evolving consumer.

Obagi

Sr. Director eCommerce & Digital Marketing

Obagi

LinkedIn
2020-7 - 2021-9 · 1 yr 3 mos

Long Beach, California, United States

Head of digital transformation across Obagi brands inclusive of digital platforms, eCommerce, digital marketing and CRM.

Independent Consultant

L’Oreal eCommerce Consultant

Independent Consultant

2019-6 - 2020-7 · 1 yr 2 mos

Greater Los Angeles Area

L’Oreal Brands Include: NYX Cosmetics Pureology Color Care Baxter of California

L'Oréal

Vice President Global eCommerce, Urban Decay | L'Oreal Luxe Division

L'Oréal

LinkedIn
2017-9 - 2019-6 · 1 yr 10 mos

Newport Beach, California

L'Oréal

Vice President of eCommerce and Multi-Channel | L'Oreal Active Cosmetics Division

L'Oréal

LinkedIn
2016-7 - 2017-9 · 1 yr 3 mos

New York, New York

L'Oréal

Assistant Vice President of eCommerce and Multi-Channel | L'Oreal Active Cosmetics Division

L'Oréal

LinkedIn
2014-12 - 2016-7 · 1 yr 8 mos

New York, New York

L'Oréal

Director of eCommerce and Integrated Marketing | L'Oreal Active Cosmetics Division

L'Oréal

LinkedIn
2012-8 - 2014-12 · 2 yrs 5 mos

New York, New York

L'Oréal

eCommerce and Interactive Marketing Manager | L'Oreal Professional Products Division

L'Oréal

LinkedIn
2010-7 - 2012-8 · 2 yrs 2 mos

New York, New York

Toys"R"Us

eCommerce Assistant Brand Manager | eToys & FAO Schwarz

Toys"R"Us

LinkedIn
2009-3 - 2010-7 · 1 yr 5 mos

Wayne, New Jersey

Education

West Virginia University

West Virginia University

LinkedIn

Consumer Science | Business

2001 - 2005 · 4 yrs

Danielle Rose's Contact Information

Email

******@***.com

Phone

(**) *** ****

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