Courtney Allison, CFE

I am an experienced franchise operations leader with a track record for supporting franchisees in high-growth systems. My strong background in operations and training that makes me uniquely qualified to holistically support franchisees’ success and profitability. My background in supporting small businesses started long before my first job in franchising. I grew up in a family of entrepreneurs. From a young age, I was working with my parents during school breaks serving every role from accounting to customer service. These early business experiences are how my love for franchising grew. Franchising gives small businesses owners a roadmap to their American dream. What I love the most about franchising is the old saying that you’re in business for yourself but not by yourself. Franchising provides the model and support so business owners aren’t recreating the wheel at every turn. As a leader, I am passionate about franchisee success. There are three operational pillars that every franchisor needs: Training and Education: Best-in-class brands provide a consistent experience alongside a consistent product. Without effective training, customer experiences can vary widely throughout a franchise system. Training is where we set the standard and continuously reinforce those standards through engaging content. My background in training and adult learning helps me lead training teams to build a content strategy that supports goals and objectives and drives KPIs. Field Operations: Behind every great success story, is a coach or mentor. Building a strong field operations team is critical to franchisee profitability. Leading field operations teams to effectively coach and motivate franchisees to achieve goals that improve business operations, build the brand through amazing customer experiences, and increase unit-level profitability is a key part of my field strategy and leadership. Franchisee Communications & Engagement: Franchising is a relationship and at the heart of any good relationship is meaningful communication. I’ve built integrated communication strategies that involve franchisees in the dialogue so they are engaged in the conversation and understand the vision of any strategy. The future of franchising is bright and I’m excited about the opportunity to work with brands that share my passion for supporting franchisees.