Colton Reisfelt, MBA

Led vendor and cost management operations for Meta’s Wearables Strategy and Operations organization, serving as the primary point of contact across vendors, finance, engineering, and internal stakeholders to ensure accurate and timely execution. Strengthen operational rigor by standardizing workflows, improving financial visibility, and translating data into actionable insights that support leadership decision making. Key Contributions • Own vendor and cost management operations for Meta’s Wearables Strategy & Operations team, serving as the primary point of contact across vendors, finance, engineering, and internal stakeholders to ensure accurate, timely execution • Established standardized communication, invoicing, and reporting workflows, improving operational visibility, reducing discrepancies, and enabling smoother month-end close and FP&A planning • Partner closely with engineering and cross-functional teams to assess resourcing needs, analyze spend, and identify opportunities to improve processes and execution • Translate operational data into actionable insights through recurring dashboards and reports, supporting leadership decision-making and strategic planning • Lead end-to-end program execution for high-visibility initiatives, including Wearables Playtest Demos, aligning stakeholders, managing timelines, and delivering seamless, on-time execution Key Achievements: • Managed accruals and vendor operations across 10+ vendors, with monthly spend ranging from $250K to $10M+, ensuring accurate tracking and reporting • Achieved 100% on-time vendor payments by serving as the central point of coordination across vendors, finance, and engineering • Eliminated recurring invoice discrepancies and reduced follow-ups by implementing standardized invoicing and documentation processes • Improved month-end close and FP&A planning by proactively reconciling spend, flagging variances, and resolving issues ahead of close

Led recruiting and onboarding operations while driving strategy and operations initiatives across brands. Owned candidate tracking and workflows in Airtable, partnered with executive leadership on hiring plans and headcount strategy, and managed cross-functional marketing projects, including marketing plan launches and contract reviews. Directed the internship program end to end, ensuring a seamless candidate and team experience. Key Contributions • Implemented Airtable as a centralized system for recruiting, onboarding, and project execution, improving workflow visibility, OKR alignment, and cross functional accountability • Partnered with executive leadership on strategic analysis, headcount planning, hiring initiatives, and contract review to support informed decision making • Directed cross-functional projects for the marketing group, coordinating campaigns, timelines, and deliverables to ensure successful marketing plan launches • Drafted HR policies and operational documentation, improving compliance, consistency, and clarity across teams • Directed the internship program end to end, running meetings, coordinating deliverables, and managing execution across multiple interns Key Achievements • Reduced time to hire by 20% through redesigned recruiting workflows, improved interview coordination, and streamlined onboarding processes • Increased internship applications by 15% and achieved an 85% satisfaction rate by redesigning the internship recruiting and onboarding experience • Improved candidate and hiring manager experience by centralizing recruiting data and increasing visibility into pipeline status and hiring progress • Enhanced operational efficiency across brands by standardizing project management workflows and improving alignment on marketing initiatives

Managed large scale internal programs and events focused on employee learning, leadership development, and cross functional collaboration. Partnered with senior managers, vendors, and global teams to deliver high impact initiatives that improved engagement, operational efficiency, and execution. Owned end to end program logistics and coordinated calendar management for four senior leaders, serving as the central point of coordination across engineering, operations, and leadership. Key Contributions • Executed multiple strategic programs simultaneously, managing timelines, budgets, and dependencies to consistently deliver milestones ahead of schedule and under budget • Led flagship internal programs including Machine Learning University and Core ML Manager Academy, covering event planning, inventory management, vendor coordination, and executive ready presentations • Served as the central point of coordination across engineering, operations, and leadership, communicating risks, roadblocks, and progress while elevating program visibility through briefs, senior leader presentations, and vendor management • Owned end to end event logistics, including venue selection, inventory management, vendor coordination, and live event execution, frequently serving as emcee for new hire and leadership events Key Achievements • Delivered 15+ internal ML events over 17 months, engaging 50 to 80 employees per session and scaling internal learning programs • Reduced project delays by 15% through improved cross functional communication and operational planning • Achieved 100% attendance for a 2-day manager workshop by streamlining backend operations • Managed a $50K program budget, securing cost effective vendor partnerships while maintaining financial discipline • Supported four senior leaders’ calendars while scaling internal events and initiatives

Supported HR and leadership teams with operational strategy, compliance, and safety initiatives during a period of organizational change. Built and managed a centralized Airtable system to track employee data, access, and operational approvals across the Los Angeles campus, enabling visibility, consistency, and efficiency at scale. Partnered with senior leaders to prioritize requests, manage approvals, and resolve complex employee and executive inquiries. Key Contributions • Built and maintained a centralized Airtable system to manage employee records, access, and operational approvals, improving data accuracy and visibility • Coordinated cross functional operations with HR and senior leadership to prioritize projects, manage approvals, and resolve complex inquiries efficiently • Standardized operational workflows and documentation, improving accuracy, response time, and consistency across employee-facing processes • Enforced building entry and health protocols to maintain safety and compliance Key Achievements • Managed records for 800+ employees with 100% data accuracy through Airtable implementation • Improved compliance with COVID protocols by 90% via a new entry management system • Enabled faster issue resolution and smoother day-to-day operations by creating a reliable system of record for HR and leadership teams

Activities & Societies: Co-President, Entertainment, Media & Sports Society Highlights: - Focused on athlete and artist management while building expertise in project management, public speaking, and presentation development. - Secured internships with Priority Sports & Entertainment and Chicane Group. - Developed a sports agency exercise adopted into Professor Gia Weisdorn’s Sports & Entertainment Negotiation course.