Cicy Chen

Director @ Ningbo Bellewins Import & Export Co., Ltd

About

I help brands and distributors build reliable product lines in wellness, recovery, and home comfort — without the usual sourcing headaches. At Bellewins, we work with a network of specialized factories across China to deliver products like cooling gel solutions, therapy supports, ergonomic pillows, and fitness recovery tools. But more importantly, we manage the process end-to-end — from development to quality control to shipment consolidation. Most suppliers sell products. We focus on making sure they actually work for your market — in positioning, pricing, and consistency. If you’re looking to expand your range or simplify your supply chain, I’m always open to a conversation.

Country

City

China

Industry

Health, Wellness & Fitness

Skill

Product Management, Market Planning, Self-employment, Sales Management, Business Development, Business-to-Business (B2B), Planning, website operation

Experience

Director

Ningbo Bellewins Import & Export Co., Ltd

2025-5 - Present · 1 yr 5 mos

浙江省, 中国

Responsible for product strategy, development, and global market expansion within the health, wellness, and home comfort sectors. I work closely with international retailers, distributors, and brand owners to develop and scale products across bedding, recovery, and light fitness categories — including ergonomic pillows, cooling gel solutions, orthopedic supports, and wellness accessories. My role covers: • Product concept development and material selection (TPE, memory foam, gel composites) • OEM / ODM project management from concept to mass production • Market-driven product positioning and pricing strategy • New business development and private label partnerships • Cross-border communication with buyers across Europe, North America, Australia, and Latin America I focus on translating market needs into commercially viable products, helping partners launch differentiated comfort solutions with reliable quality, competitive costs, and flexible customization. Always open to connecting with professionals in home textiles, sleep, wellness, rehabilitation, and fitness-related industries.

Self Employed

2024-2 - 2025-5 · 1 yr 4 mos

Senior Project Manager

Nothing

2020-2 - 2024-2 · 4 yrs 1 mo

宁波市

Senior Product Manager

Nothing

2020-2 - 2021-12 · 1 yr 11 mos

salesman

Ningbo Brisksell INT'L CO.,LTD

2017-6 - 2020-2 · 2 yrs 9 mos

Ningbo

Brisksell located in Ningbo city Zhejiang Province,China We focus on silicone bakeware,kitchenware,household,home organizer&storage,festival products,promotional gift&premiums,Our mainly market :Europe,American,the middle East,Main customer have chain stores,supermarket,distributor,online stores,Since 2010 till now,with over 7 years of experience in managing manufacture,quality,service and competitive price for old VIP and new customers. We set up closedconnect with for old VIP customers from Germany,UK,Belgium,USA.We have most professional OEM and sourcing sevice!Our production with one philosophy:quality!! Looking forward to service and work with you and enjoy our cooperated works in the near future! Welcome to visit our website: www.brisksell.com