Christelle Hadchity

Marketing Content Manager @ Pemo

About

I’m a Marketing Manager with experience driving content-led growth across B2B and consumer brands, with a strong focus on fintech. I specialize in building organic marketing engines that turn content into measurable business impact.At Pemo, I led and scaled content across social and blog channels, aligning closely with product, sales, and paid teams to support acquisition and brand positioning. During my time, the company tripled ARR, with content contributing to increased visibility, inbound demand, and pipeline growth.Beyond Fintech, I’ve worked across multiple industries, adapting messaging and content strategies to different audiences and markets. I also contributed to expansion efforts in the GCC, including the Saudi market, ensuring cultural relevance and stronger audience connection.

Country

Lebanon

City

Beirut

Industry

Marketing & Advertising

Skill

B2C Marketing, Content Marketing, B2B Marketing, Fundraising, Start-ups, Nonprofit Organizations, Online Marketing, Campaign Strategies, Creative Campaign Development, Marketing Campaign Management, Project Management, Reporting & Analysis, Digital Strategy, Digital Communication, Social Media Advertising, Social Media Measurement, Content Planning, Facebook Ads, Account Management, Instagram Advertising

Experience

Marketing Content Manager

Pemo

2024-10 - Present · 2 yrs

United Arab Emirates

Co-Founder

NeoCap

2020-12 - Present · 5 yrs 10 mos

Beirut, Lebanon

Digital Marketing Specialist

Eagle Distilleries

2020-7 - Present · 6 yrs 3 mos

Amman, Jordan

Marketing Director

Hult Prize Foundation

2021-1 - 2021-12 · 1 yr

Beirut, Beirut Governorate, Lebanon

Social Media Marketing Specialist

Spectrum Hospitality Group

2019-7 - 2021-12 · 2 yrs 6 mos

Beirut, Beirut Governorate, Lebanon

Digital Coordinator

Fighters For Peace

2019-3 - 2020-12 · 1 yr 10 mos

Podcast Producer

AH Financial Consultancy

2019-10 - 2020-11 · 1 yr 2 mos

Beirut Governorate, Lebanon

-Worked with talents on the development and production of the podcast channel. -Developed marketing plans to measure the effectivity of the strategies that were intended to raise the profile of the pods and the host. -Developed new and innovative strategies to engage the audience, build up fan communities across platforms and raise awareness of the podcast channel. -Collaborated with the Podcast Marketing team to develop a paid strategy to support growth benchmarks. -Ensured that all podcast ads are running smoothly and effectively. -Improved the podcast channel’s performance by monitoring, evaluation, and providing recommendations. -Lead the promotion of the podcasts shows.