Chris Roca

I am a senior Food & Beverage operations leader with over 20 years of experience managing and scaling multi-brand, multi-country portfolios across the UAE, KSA, and Qatar. My background spans brand launches, operational restructuring, P&L ownership, SOP standardization, and profitability improvement within both international and homegrown concepts. I have led regional and country operations for well-known brands under large corporate groups, working closely with CEOs, host brands, and stakeholders. I am particularly strong in: • Multi-unit and regional operations • Financial performance and cost control • Building leadership teams and succession planning • Brand consistency, audits, and compliance • Scaling concepts while protecting guest experience