
cara mcconnell
annual giving and donor relations manager
About
Experienced association professional, fundraiser, and organizer specializing in member & volunteer recruitment, support, and retention; fundraising strategy, appeals production, and e-marketing; and professional training and conference production.
united states
austin
legal services
nonprofits, fundraising, grassroots organizing, community organizing, volunteer management, political campaigns, recruiting, politics, political science, microsoft office, research, social media, grassroots, annual giving, staff management, grassroots fundraising, direct mail fundraising, fundraising campaign management, non profit fund development, raiser's edge, donor perfect, constant contact, volunteer recruiting, volunteer training, customer service, campaign, canvassing, issue campaigns, reproductive rights, lgbt rights, leadership development, gotv, voter education, staff training, office management, hiring, scheduling, promotions, public speaking, writing, political participation, community outreach, mailchimp, marketing, event planning, editing, event management
Experience

resource development contractor
girl scouts of central texas
database coordinator
make-a-wish mid-atlantic
Maintained donor database using The Raiser’s Edge, processed contributions and event registrations, created reports, and oversaw the gift acknowledgement process for the Bethesda, Baltimore, and Delaware offices.

special programs director
kjhk lawrence
Hired and managed a team of 30 DJs: reviewed pitches for special interest programming and made scheduling decisions, trained new DJs in both the technical aspects of DJing as well as on-air presentation and station and FCC regulations, advised DJs on show content.

community troop cookie support specialist
girl scouts of central texas
Assisting the Director of Product Program with ABC Baker’s Smart Cookies site - Assisting GSCTX’s Community Troops with their Cookie Program for Winter 2018

field manager
grassroots campaigns
Led teams of fundraisers in the field, meeting team fundraising goals and individually raising over $25,000 for Planned Parenthood Federation of America, the American Civil Liberties Union, and Save the Children.

canvasser
kansas democratic party
Get Out the Vote, 2010 elections.

membership specialist
girl scouts nation's capital
* Recruited and managed over 500 adult volunteers and 1,800 Girl Scouts council-wide, achieving periodic recruitment benchmarks * Grew two sub-areas’ girl membership, leading one area’s 15% growth over two years * Identified, trained, and managed key volunteers to fill critical vacancies across the area, including recruiting new volunteer area co-chairs * Planned and directed spring break day camp serving over 80 girls, including 65 new scouts

contract field associate
planned parenthood federation of america
Prepared onboarding documents and scheduled for newly hired Regional Field Manager. - Assisted the Field Director in day-to-day operations and acted as liaison between regional field staff and national staff.

compliance and human resources intern
emily's list
* Processed campaign contributions and ensured compliance with FEC regulations and reporting deadlines. * Placed ads, processed applications, and maintained intern database for EMILY’s List internship program. * Maintained donor correspondence and updated donor and event records using The Raiser’s Edge.

election fellow
planned parenthood federation of america
* Participated in volunteer recruitment, voter persuasion, and voter ID phone banks using NGP VAN. * Canvassed door-to-door in Loudon County, VA, identifying Obama and Kaine supporters and persuading undecided voters in a key swing area. * Trained volunteers using MiniVAN and voter persuasion scripts and prepared materials for weekly canvass.

canvass director
grassroots campaigns
* Oversaw the small donor fundraising operation: prepared fundraising materials, maintained positive image of organization, tracked fundraising income, increased number of one-time and recurring donors for various non-profits. * Raised over $200,000 for non-profits, creating a small-donor network of active members and surpassing goals for Planned Parenthood Federation of America in Spring 2012. * Recruited, trained, and managed a team of 10-40 paid professional canvassers. * Managed and developed 7 assistant directors, promoting two assistant directors to managerial roles in Orlando, FL and Arlington, VA. * Recruited, interviewed, and made hiring decisions for field and managerial candidates nationwide. * Developed messaging and led trainings to teach fundraising skills and build stronger political dialogue. * Brainstormed and tested new fundraising locations to create a high-density turf grid. Coordinated turf-sharing with other fundraising organizations in the DC, VA, & MD area.

annual giving specialist
girl scouts nation's capital
* Planned, organized, and implemented GSCNC's grassroots fundraising campaign, SHARE Your Love of Girl Scouting. * Raised over $1 million in grassroots individual gifts through direct mail and a network of over 150 peer-to-peer fundraising volunteers. * Authored fundraising volunteer handbook, which included developing fundraising scripts, sample materials, and processes to improve campaign effectiveness. * Planned and managed day-of logistics for annual President's Circle Dinner recognizing over 200 major donors. Raised a record-setting $70,000 at 2016 dinner.

calendar manager
dragaholic.com
* Dragaholic.com is a news blog, events calendar, and ecommerce store dedicated to the worldwide gender illusion art of drag, founded in March 2014 and sold in July 2015 to Q.Digital, Inc. In 16 months, Dragaholic received over 3.5 million page views, 1.5 million unique visitors, 1.4 million referrals from social media, 700,000 search engine referrals, 50,000 social media fans, 2,300 email newsletter subscribers and 100 customers. In December 2014, Dragaholic.com was featured on LogoTV. * Created and maintained international drag events calendar using Time.ly calendar platform and Wordpress. * Developed site growth strategy in collaboration with the Editor-in-Chief. * Maintained calendar twitter account with over 5,000 followers. * Helped facilitate merger with largest competitor, DragOfficial.com, in January 2015. * Created promotional materials and represented Dragaholic at events. * Built professional network with venues, talent representatives, and event promotors across the U.S. & U.K.

annual giving and donor relations manager
volunteer legal services of central texas

program and events coordinator at american legal and financial network
american legal & financial network (alfn)
* Provided member, event and program support for national association representing over 7,000 legal and residential mortgage banking professionals. * Managed event registration, sponsorship invoicing and deliverables, and provided onsite logistical support for annual events attracting between 60 and 350 attendees. * Stage managed retreat-style annual conference attracting 350+ high level legal and corporate attendees with event budget of $400,000 * Coordinated speakers and content for ALFN webinar series and ran day-of logistics using GoToWebinar * Onboarded new members, designed and conducted individualized orientation audio/visual calls to increase engagement * Created targeted, short-term e-marketing strategic plans built around specific programs and events, wrote copy, and produced e-marketing materials using MailChimp * Managed member database of 7,000+ records, e-store and event registration transactions ($500,000+ annually) and transition to online member renewal dues collection ($400,000+ processed in 90 days) and ALFN website using Timberlake AMS
Education
ursuline academy
the university of kansas
english
Activities and Societies: KJHK, University Daily Kansan, Queers & Allies, Commission on the Status of Women, Student Union Activities Film Committee
cara mcconnell's Contact Information
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