Belit Özkaynak
Country Marketing Manager, Turkey & eCIS @ Dell Technologies
About
Marketing professional, highly organized and agile, self sufficient, a skillful communicator and team player, with a strong background in • lead generation • cross functional (matrix) environment, • B2B business development, • C-level engagement, • agency relationships, • event management, • below-the-line marketing, •. cause marketing, • budgeting and vendor funding, • advertisement, in a multinational environment. Specialties: Proficient in cost effective procurement of marketing needs and maintaining third party relations. Has a global business perspective due to entrepreneurial and multinational experience, and brings aesthetic creativity and differentiation to business, being an artist on the side
Türkiye
Istanbul
Information Technology & Services
Marketing Campaign Plans, Technical Marketing, Marketing Budget Management, Budget Management, Strategic Thinking, Team Management, Analytical Skills, Business Strategy, Communication, Partner Relationship Management, Relationship Building, English, Budgeting, Interpersonal Skills, Customer Marketing, Build Strong Relationships, Field Marketing, Lead Management, Return on Investment, Budget Tracking
Experience

Country Marketing Manager, Turkey & eCIS
Istanbul, Turkey
•Create/adapt/implement the quarterly plans aligned with the central programs •Generate leads from targeted audience thru workshops, events, sales play, direct marketing and sponsorships •Asses the marketing support requests from preferred partners •Asses the sponsorhips for industrial events •Own overall PR and Press Events •Manage the selection/creation, printing and delivery of all marcom material, branded gifts and event branding material •Manage the adaptation & localization of necessary advertising templates/catalogues/brochures for local campaign via agency network. •Manage/create/adapt marcom/advertising templates •Realize optimum budget spenditure

Regional Marketing Manager, Key Emerging Countries
•Develop and Manage the Product Review Schedule for Key Emerging Countries(KEC),and budget for KEC with PR agencies •Own overall PR and Press Events in the region •Own the regional events across KEC. Lead the event's planning & organization together with local teams. •Manage the selection/creation, printing and delivery of all marcom material, branded gifts and event branding material across KEC through a network of local agencies. •Manage the adaptation & localization of necessary advertising templates/catalogues/brochures for KEC via agency network. •Manage/create/adapt marcom/advertising templates for KEC wide campaigns, • Pull ad templates together, adapt & localize to KEC needs and distribute to countries or Partners as required per agreed local plans. •Consolidate all Consumer branding work done across the region •Be the centre of competence for Marcom material across KEC, •check budget realization

PR and Advertising Coordinator
Experiential Marketing Project of Dogus Holding:OtoMotion Developed and conducted marketing and sales strategies for the experiential marketing project of Doğuş Otomotiv, Doğuş OtoMotion Istanbul; which is based on the concept of bringing together the world of art, design and technology with the brands Doğuş Otomotiv distributes, with a wide range of vehicle showrooms, conference and meeting rooms, exhibition halls, a restaurant and a children's club. Also within Dogus Automotive Co. worked for the Volkswagen unit; • Coordinated advertising and PR activities of all Volkswagen dealerships in Turkey, • Coordinated the procurement of marketing materials and sources for BTL activities • Assured compliance with VW guidelines and marketing strategies, • Within the team, contributed to the development of marketing strategies and events planning.

Marketing Executive
• Conducted efforts and third party relationships for HP advertisement campaigns. • Supervised the development of www.hp.com.tr, the corporate web site. • Coordinated the preparation and delivery of corporate communications materials (all audiovisual material, demo units, etc.) intended for the end users, partners, and media. • Supervised localization and preparation of corporate literature and publications. • Monitored the realization of marketing plans and marketing budget. • Conducted agency relationships (Advertisement, Marketing, and PR). o Worked with Guzel Sanatlar/Saatchi&Saatchi, Yorum/Publicis, Gable&Monroe, Sines, Orsa, IPRG, Figur, Milimetre-EMT, and Marjinal • Planned and managed events and activities for the partners and media all over Turkey.
Belit Özkaynak's Contact Information
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