Babi Chaves

Braze is a customer engagement platform that helps businesses create personalized and targeted marketing campaigns across multiple channels such as email, mobile push notifications, in-app messages, SMS, and more. It enables companies to deliver relevant messaging to their users based on behavior, preferences, and real-time data, aiming to improve customer retention, engagement, and overall user experience. Braze is widely used in the MarTech space to build strong customer relationships through data-driven communication. Regional Director, Resellers - Developing and managing relationships with reseller partners who sell Braze's platform to their own clients. - Creating and executing go-to-market strategies with resellers to expand Braze's market reach. - Coordinating with internal teams such as sales, marketing, and customer success to support reseller activities. - Driving revenue growth through reseller channels by enabling partners with the right tools, training, and resources. - Monitoring reseller performance and ensuring alignment with Braze's business goals. - Negotiating contracts and partnership agreements with resellers.

Partner acquisition, onboarding, enablement, sales, events, white label reseller support. - Expand the company’s partner network by identifying, approaching, and securing strategic collaborations that align with business objectives. - Utilize strong interpersonal skills and strategic thinking to build and maintain relationships with potential partners. - Research and identify partnership opportunities for business growth and market presence. Initiate and manage communication with prospective partners through various channels. - Develop and tailor partnership proposals in collaboration with cross-functional teams. Lead negotiations, including contract terms and financial agreements. - Build and nurture strong partner relationships and ensure effective communication. - Monitor industry trends and competitor partnerships for new opportunities. Implement key performance indicators (KPIs) to measure partnership success. - Ensure partnership compliance with legal and regulatory requirements. Maintain accurate partnership records in the company’s CRM system. Gather partner feedback and incorporate it into ongoing collaboration strategies. Main Achievements: - Landed over 100 new partners in 1 year - Over 150% of quota attainment - Aspiring leader mentor - Structured outbound partner acquisition process in Latin America - Increased the company LATAM market - Events planning with big agencies in Brazil and Mexico

- Thrived success for our partners through support, enablement, and strategic sales through monthly webinars to Brazil and SSA (Spanish-speaking Americas) focused on sales, business, integrations, and software usability. - Developed content to help our partner succeed, participated in partner and client onboarding calls delivered partner intern team training, and monitored account retention. - Worked closely with the AAEs to make sure we kept growing the books(BoB), made strategic calls, and focused on how a partner can achieve his personal goal, whether this goal is to sell more, expand their business, or even bring more results to a client. - Supported partners to improve their sales skills and how to connect their work with customer experience automation. - Prospected new deals, conducted sales process and pipeline, and closed deals using sales methods like Sandler selling, MEDDIC, and winning by design). - Presented Software demos and new deals approach and executed follow-ups, dealt with expansion and quota achievement. - Offered management support with numbers and reports - Hit the target quota every month for the whole period in this position, and had a 200% average of quota achievement. Main Achievements: - Awarded President’s Club Winner 2022 among the best 22 employees out of 1000 employees with a trip to the Bahamas. - Participated in a Multi-product launch with the team and partners enablement and in a quarterly event called partner cafe focused on partner updates. - Increased partner accounts deliverability by focusing on enablement and personalized strategy and conducted a Software training on-site with main resellers.

- Responsible for Prospecting new deals, Sales process, and pipeline, Closing deals using sales methods (my favorites are Sandler selling, MEDDIC, and winning by design), Software demos, New deals approach, - Follow-ups, Expansion, and Quota Achievement. - Provided Manager support with numbers and reports.

Liaz is a community created by women for women with the goal of helping them develop their potential, connecting them with industry professionals, and contributing to their career development.

- Led 15 individual contributors on the team, including 12 account executives, 1 sales development representative, 1 team leader, and 1 sales operations. - Responsible for presenting, scoring, and improving: the % of goal attainment, % of people hitting the goal, conversion rates per stage, and e-NPS and monitored team metrics - Conducted employee personal development programs according to personal goals and Sales team coaching and mentoring. - Organized and created cross-area processes (alignment between financial, support, and CS) Sales projects - Hired and coached new employees, developed Team planning according to the company's goals, and conducted 1:1s for operational and personal development. - Performed the results report presentation to the Head and CEO - Organized weekly and monthly awards and defined, and executed team rituals (recurrent meetings), and organized the agenda according to rituals and operational meetings. Main Achievements: - Reached over 100% quota achievement and participated in a team whose members reached 100% individually every month - Developed a sales playbook and official sales process and was responsible for hiring 8 out of the 15 on the team.

-Trained RD Station Partners on improving their sales skills and connecting their scope with the platform. -Contributed with 80 partners with their quotas and development needs.

-Responsible for new partner acquisition volume, new projects connected with these agencies for case development, and recurrent net monthly revenue increase. -Renowned as best partner acquisition executive of the year 2018, and kept the high performance.

- Responsible for generating new sales opportunities for sales representatives, organized and worked with lead volume. - Awarded the best SDR of 2017 / Q4.

MBA em tecnologia para negócios: AI, data science e Big data