Ashanna Molokwu
Senior Writer @ Vast
About
Ashanna Molokwu is a senior writer with 9 years of agency and in-house experience shaping culturally relevant, insight-driven narratives across digital, social, experiential, and integrated campaigns. She is skilled at translating complex ideas into clear, compelling storytelling—from global consumer brands to emerging space technology—and is driven by a passion for building brands through voice, concept, and story. She earned her Bachelor of Arts in Advertising from the University of Oregon in 2019 and has since built her career in Los Angeles as a copywriter and brand writer. Her work spans a wide range of platforms and audiences, with a particular focus on scriptwriting and experiential concepts that bring ideas to life. Ashanna brings a strong foundation in traditional agency work, with experience at TBWA\Chiat\Day LA, Battery, Hovercraft LLC, Channel, and Beekman. Across these roles, she has developed both copy and high-level, 360° campaign concepts for brands including Supercuts, Esri, Almond Breeze, Royal Bank of Canada, Activision, Nike/Jordan, TikTok’s Effect House, Land O’Lakes, LAFC, and Sandals Resorts. She also has deep experience in the tech space, having served as the North America go-to-business marketing copywriter at Snapchat and as a senior copywriter for the global smart wearable brand Oura. She currently serves as Senior Writer at Vast, the space habitation company developing Haven-1, the world’s first commercial space station, set to launch in 2027.
United States
Los Angeles
Marketing & Advertising
Advertising, Social Media Strategy, B2B Marketing Strategy, Copywriting, 360 Campaigns, Experiential Marketing, Brand Storytelling, User Experience (UX), Social Copy, Figma (Software), Asana, Google Workspace, B2B Marketing, SEO Copywriting, Scriptwriting, Social Media Writing, Web Content Writing, Copy Editing, Storytelling, Writing
Experience

Senior Writer
Los Angeles, California, United States
Crafting compelling narratives across digital and social media about the following: -Vast's mission to design, manufacture, test, and launch Haven-1, the world’s first commercial space station, scheduled to launch no earlier than May 2026. -Haven-2, the proposed successor to the International Space Station (ISS). -Vast’s goal to build artificial gravity space stations that will enable humanity to live and thrive in space long-term. Writing detailed, informed blog updates that cover: -Vast's launch partnership with SpaceX, including, but not limited to, future PAM missions to the ISS and calls for research proposals aimed at solving challenges related to long-term human habitation in space and across the solar system. -Payload partnerships for the Haven-1 Lab, the world’s first microgravity platform for research, development, and manufacturing on a commercial space station. -International partnership announcements that reflect Vast’s commitment to global collaboration on space exploration, scientific research, and innovation in low-Earth orbit (LEO). Social: -Wrote engaging caption copy for Vast’s LinkedIn, Instagram, and Twitter, supporting brand voice and strategy across all platforms. Developed content for hardware development photos and videos, company announcements, payload updates, and partnership reveals. Website: -Authored blog posts for Vast’s website under the Updates section, communicating key developments to industry and public audiences. Topics included international partnerships (MOUs), new payloads to be installed in the Haven-1 lab—the world’s first microgravity research, development, and manufacturing platform—Haven-1 environmental testing updates, and coverage of Vast at Space Symposium 2025. -Wrote copy for the following pages: Homepage, Haven-1, Haven-2, Roadmap, and the Haven-1 Lab.

Senior Copywriter, UX Writer
Los Angeles, California, United States
PROJECTS: OURaring.com, Natural Cycles, Membership Stories, Membership Emails, Product/Feature launches, SOCIAL, Best Buy sizing tutorial OURARING.COM: Wrote engaging, digestible copy for Oura Ring About Us page. Copy detailed Oura Ring's mission to make health a daily practice for everyone, while also outlining company values, goals, and visions for the future as Oura continues to grow. Copy also emphasizes Oura Ring's dedication to member privacy and data protection. NATURAL CYCLES: Wrote copy that exists on ouraring.com about company's partnership with the first-ever hormone free birth control, Natural Cycles. Copy detailed how members could sign-up with Oura, how to sync their data, and how to learn more about their cycles and fertility with tracking and helpful insights. MEMBERSHIP STORIES: Summarized member success stories and testimonials to encourage non-Oura users to start their health journey with Oura. Created engaging headlines for succinct summaries about what members were battling/struggling with before starting Oura, and how their journey has since been after receiving valuable data and insights about their bodies and health. PRODUCT/FEATURE LAUNCHES: Worked alongside designers and copywriters for 360-launch camapigns for new features within the Oura app, as well as new ring finish. Created engaging OOH executions and evergreen social content. SOCIAL: Worked on always-on social for Oura's Instagram and TikTok pages, respectively. Created captions that pushed Oura into cultural conversations by using colloquial language, relevant memes, and social commentary. BEST BUY SIZING TUTORIAL: Wrote script and supers for tutorial video on how to correctly use Oura Ring sizers in Best Buy stores. Copy detailed how correct sizing of a ring is not only essential for comfortability, but for receiving the most accurate data from an Oura Ring as well.

Senior Copywriter
TIKTOK EFFECTS HOUSE: Wrote detailed scripts for TikTok's visual effect tutorials, TikTok Effects . Scripts detailed how users could create filters and effects using TikTok presets, or create their own filters and upload them for user access on their profiles.
B2B Copywriter
Los Angeles, California, United States
ACCOUNTS: AdWeek, Snap Focus, Snap Partner Summit'22, Canne Lions '22, Snap College Communities, IAB Newfronts, Snap Case Studies, Snap Augmented Reality Tutorials ADWEEK: Worked alongside marketers to build/write articles about how using Snap Augmented Reality products gives businesses/brands a unique, immersive way to connect with their consumers ,while driving their business goals and standing out amongst their competitors. SNAP FOCUS: Wrote supporting copy for Snap Focus courses: a step-by-step guide for marketers to learn and practice how to implement Snap products into their business strategies for maximum results and optimization. SNAP PARTNER SUMMIT '22: Wrote social copy (LinkedIn, Twitter) + AdWeek and website/banner headlines about how Snap is revitalizing the shopping experience for brands with immersive AR experiences for their consumers. Wrote copy to introduce Snap AR's latest product Dress Up, which allows consumers to browse different items and save them to their profile within the app. CANNE LIONS '22: Wrote social copy (LinkedIn, Twitter) in preparation for Snap AR @ Cannes Lions. Wrote eight different AR Lens descriptions for the eight CCO's who would be participating in a panel discussion about utilizing AR. Lens descriptions lived on the Snap Cannes Map, and were accessible to Snapchatters all over the world. SNAP COLLEGE COMMUNITIES: Partnered with an AD/Designer to concept copy for mass chat about Snap College Communities: a designated space within the app for college students to connect with each other on campus.

Copywriter
Los Angeles County, California, United States
ACCOUNTS: Los Angeles Clippers, Activision (Crash Bandicoot 4), Royal Bank of Canada, Sundance 2021, LAWFC: Angel City, The Habit Burger Grill, Cox Edge (B2B social) LOS ANGELES CLIPPERS: Wrote fan-email copy for season ticket holders, assisted with social media copy and e-newsletter copy. Stayed consistent with 'LA Our Way' brand voice from '18-'19 . ACTIVISION: Concepted and wrote two scripts alongside creative directors to introduce new Crash Bandicoot game: Crash Bandicoot 4: Its About Time. Utilized knowledge of pop culture to create a spot using rapper and Crash Bandicoot fan, Quavo. ROYAL BANK OF CANADA: Worked on re-writing and changing Royal Bank of Canada Newsroom copy, concepted script ideas for student banking creative, wrote alongside creative director and voiced Future Launch spot. SUNDANCE FILM FESTIVAL 2021: Worked alongside art director to create social executions cohesive with the larger Sundance campaign to drive fans to purchase festival tickets. LAWFC: Worked alongside creative directors to create a launch video and name the new LAWFC team: Angel City. Wrote script for viral LAWFC launch film.

Copywriter
Los Angeles, California, United States
ACCOUNTS: Supercuts, Heisman House x Nissan, Disney Plus, ESRI, Almond Breeze, Blue Diamond, Gatorade Olympics, 62nd Grammy Nominations Strategically/creatively concepted ideas for digital, social, print, and out of home executions and activations alongside art directors. Produced copy/created experiential and scrappy social content Helped collect research on various G-and non G-atheles for Bolt 24 (Gatorade) Briefly assisted art directors with ideation for experiential activations for Olympics 2020 (Gatorade client) Created copy and content for Supercuts social (Instagram, Twitter, Facebook)

Copywriter
Eugene, Oregon Area
ACCOUNTS: Columbia Sports Wear (Oregon Women's Basketball), Cottage Grove, Erb Memorial Union, Miller Theatre Complex Created copy for University of Oregon and the greater Lane county clients Worked alongside an art director/designer to establish a look and feel of creative work that was cohesive with client asks Responded to brief concepts with critical and creative thinking Wrote manifestos and big ideas that conveyed message behind creative work, and specifically stated how to solve client issue/task Concepted experiential executions for out of home activations and executions that were strategically based on consumer/audience research

Writing Tutor
Eugene, Oregon Area
Proofread student essays from every course (strongest background(s) in all college composition, sociology, history, political science, and ethnic studies courses) Gave detailed feedback with explanations on how to improve papers and/or writing in general Helped ESL students grasp English grammar syntax/spelling through extended one-on-one tutoring Assisted with cover letter and resume building, outline writing, understanding essay prompts, thesis statement writing, and graduate school essays (understanding the best way to respond to prompts)

Online Weekly Feature Writer
Eugene, Oregon Area
Wrote weekly feature stories for the online women's collegiate magazine HerCampus Oregon Features discussed a variety of 'relatable' topics for women in college regarding their daily lives: mental and physical health, relationships, life choices, etc. Wrote features that were from a point of personal reflection regarding race, gender, politics, and activism Viral content creator and most read writer Pieces frequently reposted on social media sites by readers and magazine
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