Aravind Sriraman

Aravind Sriraman

Sr. Director, Product @ Zuora

About

Lead the core Billing product team at Zuora including subscription management, orders, usage (Mediation & metering), rating, invoicing and tax products, generating $300M in revenue. Previously co-founded Togai, which was acquired by Zuora, the market leader in subscription management and billing. Co-founded and scaled Hypto to be the market leaders for fiat payment processing for crypto/web3 companies in India. At Hypto, we processed over 100 Mn transactions worth $30Bn in 2 years. My previous experience spans roles in Product Management & Digital Marketing across banking & e-commerce.

Country

United States

City

San Francisco Bay Area

Industry

Computer Software

Skill

Product Development, Product Management, Digital Strategy, Digital Marketing, Web Applications, APIs, Customer Experience, Platform Development, Web Services API, SEO, Online Marketing, Online Lead Generation, SEM, Referral Marketing, User Interface Design, User Experience Design, Platform Integration, Customer Acquisition, E-commerce, Business Analysis

Experience

Zuora

Sr. Director, Product

Zuora

LinkedIn
2025-2 - Present · 1 yr 8 mos

Redwood City, California, United States

Lead the core Billing product team at Zuora including subscription management, orders, usage (Mediation & metering), rating, invoicing and tax products, generating $300M in revenue.

Togai by Zuora

Sr. Director, Product

Togai by Zuora

LinkedIn
2024-5 - Present · 2 yrs 5 mos

Chennai, Tamil Nadu, India

Togai (Acquired by Zuora)

Co-Founder

Togai (Acquired by Zuora)

2022-5 - 2024-4 · 2 yrs

Chennai, Tamil Nadu, India

Metering and billing platform! Try it out here: https://www.togai.com

Hypto

Co-Founder

Hypto

LinkedIn
2018-6 - 2022-12 · 4 yrs 7 mos

Chennai Area, India

De-constructing finance into its primitive components so that you can take your unique insight to market without worrying about the underlying infrastructure. We believe this will inspire every developer & business to build their own set of financial products which are at the cutting edge of technology. Find this exciting? Join us on our journey to build the next generation of web services that democratize access to finance for developers and businesses. Would love to connect and discuss potential opportunities in engineering, product, design, growth & community managers.

Amazon

Senior Marketing Manager

Amazon

LinkedIn
2017-5 - 2018-2 · 10 mos

Bengaluru, Karnataka, India

• Own the Free Search traffic channel driving organic search engine traffic to Amazon.in • Launched a keyword repository to harvest search keywords from multiple sources including Google • Piloted 4 successful experiments to identify best meta-tag templates across multiple retail categories • Automated the search results rank tracking process that reduced manual effort • Launched a machine learning model to score SEO levers and automated optimization using the model

Citi India

Product Head, Web & Special Initiatives

Citi India

LinkedIn
2013-7 - 2017-5 · 3 yrs 11 mos

Chennai Area, India

Responsibilities • Define the vision & strategy for the Citi India website across desktop & mobile form factors • Build world class products that provide the best banking experience for customers • Drive products from conception to launch – gather requirements, create functional specifications, collaborate with stakeholders and senior management, establish testing scenarios, identify risks and opportunities, ensure flawless translation of specs to products Product Launches • Live Chat – Launched the live chat application on the Citi website as a sales & service tool o Includes ‘Virtual Assistant’ bot application providing automated responses using NLP o Reduced number of manually services queries by 40% & provided cost save of $100,000 • Citibank referral system – An automated application for customers to refer their friends real-time & the referral reward amount will be credited directly into their Citi accounts o Increased the online credit card sales by 30% and loan sales by 10% • Instant Cards and Loans – Launched near instant disbursal of unsecured loans & dispatch of cards to pre-approved customers resulting in 50% increase in online cross-sell • Smart application forms – First pure paperless process in India - Functionalities include saving and retrieving forms, real-time approval using CIBIL score, assisted walkthroughs, e-KYC using Aadhaar, and checking the status of an application • Web browser notifications – Launched a new channel to reach customers that has a 10X response rate compared to traditional channels such as emails and SMSs o First bank in India and first Citi franchise globally to launch this channel • Citi Deals corner – A scalable platform of personalized deals for every customer that can be accessed via web APIs and provides instant deal fulfilment to customers • Website hyper-personalization – Track customers individually & stream personalized and relevant content on the website from the cloud in real-time (Content As A Service)

Standard Chartered

Team Lead - Change project Management

Standard Chartered

LinkedIn
2012-10 - 2013-6 · 9 mos

Chennai Area, India

Regulatory & performance reporting of Global Financial Markets - Standard Chartered Improve data quality & mine data to enable better decision making Draft BRDs and Project Approval Requests for sourcing data from new countries Root cause analysis to correct data inefficiencies and mismatches

PwC

Summer Intern - Business Intelligence

PwC

LinkedIn
2011-4 - 2011-5 · 2 mos

Kolkata Area, India

Summer intern in the business intelligence division of PwC; 1. Implemented financial reporting system with the eXtensible Business Reporting Language (XBRL) framework for generating standardized internal & external reports 2. Executed cost benefit analysis of the XBRL framework and drafted proposals for a major Indian bank for integrating their financial reporting system with XBRL 3. Addressed client queries in XBRL implementation; Contributed in vendor demonstrations for PwC

Reliance Industries Limited

Intern - Manufacturing

Reliance Industries Limited

LinkedIn
2009-5 - 2009-6 · 2 mos

Surat Area, India

1. Solved a long standing problem of excess vibrations in an exhaust blower 2. Only intern to be nominated to present the project in the Bi-Annual Engineers' Meet of Reliance Industries 3. Given a score of 97% by the Vice-President, Reliance Industries 4. Awarded a Pre-Placement Offer

Education

Indian Institute of Management, Calcutta

Indian Institute of Management, Calcutta

LinkedIn

Finance, Management Information Systems

2010 - 2012 · 2 yrs
Indian Institute of Technology, Madras

Indian Institute of Technology, Madras

LinkedIn

Mechanical Engineering

2006 - 2010 · 4 yrs

Aravind Sriraman's Contact Information

Email

******@***.com

Phone

(**) *** ****

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